Customer Experience Management (CXM), Information Management, Social Business
 
 
 

Mobile Web News & Articles

Mobile Web Use Exploding - Is Your Site Ready? [SPONSORED]

Sponsored ArticleMobile use of websites is on track to overtake conventional desktop access by the end of 2013, according to Gartner Research.

Cisco's data shows rapid growth of mobile data usage, and predicts even steeper growth over 2012 and 2013. More than one billion Android and iOS apps were downloaded in the final weeks of 2011, according to Flurry.

None of this should come as a surprise -- as you fondly glance at the shiny thing in your right hand.

2012-01-mobile_traffic_graph.jpg

Source: Cisco

No longer is managing Web content enough. The entire user experience must be managed and optimized across all online channels. And because mobile is a platform shift, it requires not only a change of content strategy, but also a change of certain technology infrastructure as well.

Open source experts, Rivet Logic, are giving a one-hour, live webinar that delves into how you can use open source software to develop exceptional online experiences that address both desktop and mobile web clients.

The event runs Thursday January 19th at 11am Pacific / 2pm Eastern time. During the discussion you will learn how to blend open source software to seamlessly deliver engaging online experiences across channels. 

You can learn more and reserve your seat here.

Google Releases Mobile Optimizer for Site Owners

The "mobile web" is a blanket term for the type of web surfing done on mobile devices, whether it be a smartphone or tablet device. A huge issue for the mobile web is lack of content and websites that are optimized for these devices, which have smaller screens and touch interfaces. Some innovative web publishers have launched mobile sites, but Google wants to assist the ones who desire a mobile-enabled website, but lack the resources to build one alone.

No Clear Leaders in Gartner's Magic Quadrant for Mobile Consumer Application Platforms

Gartner’s Magic Quadrant is exploring new territory: First e-Discovery, now mobile Mobile Consumer Application Platforms. In its recent report, Gartner added an analysis of vendors that provide cross-platform tools. The addition comes as the result of increased interest in cross-platform approaches (such as cross-compilers and client-side runtime containers for applications), as well as in the impact and future direction of HTML 5.

SMBs Most Likely to Integrate Social Media Across Marketing Channels

SMBs Most Likely to Integrate Social Media Across Marketing ChannelsWhile social media as we know has been around for a number of years, it’s only been a few since companies considered it part of its communications and marketing strategy, and even fewer since many actually started integrating social media and tracking its impact on engagement. Yet, it’s never too late to learn from our mistakes.

More Mobile Web Users, Poor Mobile Internet Experience

Have you ever wondered how many of us are using the mobile internet? Wonder no more! According to the 2011 Mobile Internet Attitudes Report from Antenna Software, one in five Americans use the mobile Internet every day.

Mobile Enterprise: Mobile Will Be Huge

This year, we’ve talked about the mobile enterprise (it is the name of the column, after all). And though we’ve talked a lot about the importance of mobile compatibility from a business perspective, we haven’t talked much about how to go about making mobile websites compatible with mobile devices.

5 Tips to Improve Your Customer's Mobile Experience

opinionlab_logo.jpgThis year the customer experience is practically interchangeable with the mobile experience. Thank goodness then that OpinionLab unveiled five tips designed to help companies improve the mobile experience and attract new customers.

Mobile Enterprise: Using your Smartphone to Pay, Google Enabled Print Ads

This week the mobile enterprise opens their wallets to the possibilities of mobile payment and digital advertising.

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What's Next for Mobile Enterprise CMS #nuxeoworld

nuxeo world logo.jpg

Nuxeo founder Stefane Fermigier talked all things ECM and mobile at today’s day #1 of Nuxeo World, discussing innovative content apps for mobile devices being built by Nuxeo (news, site).

Mobile Enterprise: Improving Mobile Interfaces & Functionality

This week the mobile enterprise addresses design, usability and branding. Concepts traditionally used to talk about the web, have now become primary concerns for mobile users.

SundaySky Reports on the State of Video in e-Commerce

SundaySky2010.jpgIn August we profiled the ways that online e-commerce video can engage users. To further study the impact and benefits of online video in e-commerce, SundaySky recently published the second in a series of research reports focused on the State of Video in e-commerce. The report covers the state of video in e-commerce websites, disclosing facts about the usage of video by top U.S. online retailers, including mobile and social strategies.

Tablets, Slates, Pads and Content Management

Do you have an iPad ? Do you use it for work ? Perhaps you have a corporate provided Blackberry and are intrigued by the news of the Playbook ? Maybe you're saving up for a Samsung Galaxy Tab ?
 
What does this proliferation of a new class of mobile devices mean for the content management professional, our information management and content publishing strategies and the software that we use to provide services to our organizations ?

Mobile Enterprise: Mobile Workers Compromise Security, NYC Subways Get WiFi

This week the mobile enterprise investigates what mobile workers do on their devices, while Google got dibs on a new app.

Mobile Usability Testing for 2010 and Beyond

As the mobile channel’s audience has progressed from early adopters to the mainstream, many businesses are now providing mobile experiences for their users. The shifting momentum from desktop experiences to mobile has forced many online managers to stretch themselves into understanding this additional channel’s nuances and how to design mobile optimized user experiences (UX). Here's a look at how Usability Testing can help and how it's different from testing for the desktop.

Do BlackBerry Users Want a Different Smartphone?

crowdScience_logo.gifLast week, we mentioned that RIM may or may not be releasing a tablet device in the near future. We suggested that BlackBerry may need to find a niche for whom the new device would be best suited, much the way the iPad has appealed to geeks and gamers. A commenter reminded us that BlackBerries already have an audience: suits, lackeys and IT managers. Yet, according to a new study, even that niche is waning.

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