HOT TOPICS: Customer Experience Marketing Automation Social Business SharePoint 2013 Document Management Big Data Mobile DAM

Mobile News & Analysis

Demandware Moves E-Commerce Applications to the Cloud

demandwareDemandware likes to boast that it enables the world’s premier retailers to move faster and grow faster in the changing face of retail. But in the past 12 months, the company's stock has grown just as furiously.

Shares of Demandware — a provider of cloud-based e-commerce solutions used by retailers and brands — nearly tripled in the past year. Recently trading at $75.30, the stock earlier this month hit a new all-time high at $82.23 after getting a bump from a strong fourth quarter earnings report, with subscription revenue advancing 46 percent.

Build Partnerships to Reach 'Markets of One'

In this digital age, customers, citizens and employees all expect to be treated as individuals. They expect highly personalized experiences tailored to their unique needs and powered by systems of engagement that know who they are and how they want information delivered to them. Is this in conflict with the company’s goal for looking for cost efficiencies, secure data and compliance?

Are You Winning the Marketing Revolution?

Are You Winning the Marketing Revolution?In the past few years marketers have overloaded consumers with messages. The people you are trying to reach have become experts at shutting you out and making buying decisions without you.

If you choose to ignore the changing times, you may be left behind like Barnes & Noble or Blockbuster.

Businesses Should Manage Records - Not 'Keep Everything'

paper and more paper.jpg

Many businesses claim they have been busy over the past two years developing and implementing records and information management strategies. But scratch the surface and you find many of those strategies aren't especially effective.

Blame a lack of employee engagement, a lack of commitment at the management level and the absence of meaningful ways to measure the strengths and weaknesses of these efforts.

Want Happy Customers? Put Your Data to Work

Finding, understanding, engaging and eventually knowing your customers used to be so simple. A business had mailing and phone lists, tracked appointments, visits, invoices and purchases and taught employees to remember loyal visitors. It was all about delivering the personal touch. How quaint.

Sitecore Apps Offer Mobile Customer Experience Analytics

Sitecore Media Uploader lead.jpg

Sitecore wants to put the customer at the heart of customer experiences. And now that the world has gone mobile, that means optimizing the mobile customer experience.

With Sitecore's release of mobile apps for its experience platform, it's acting on that business strategy.

While it hasn't put its entire experience platform on mobile, it has made the platform accessible on mobile — a timely move given predictions by Forrester and others that the lines are blurring between physical and digital worlds.

Adobe Adds E-Commerce Option with Elastic Path Integration

ElasticPath for Adobe Marketing Cloud lead.jpg

Adobe Marketing Cloud can make even the most sophisticated marketing campaigns easy to develop. Now it's enhancing its e-commerce options through a formal integration with Elastic Path. 

It's a key integration — and particularly noteworthy because the development work Elastic Path has completed provides an integrated authoring experience directly inside of Adobe Experience Manager, which is unique.

Adobe has previously worked with Elastic Path on a number of different projects. It was through these projects that, little by little, both companies realized they were good for each other and decided to tie the knot.

Rackspace Emphasizes Digital Marketing Infrastructure

Companies deploying digital marketing capabilities have the technology experts. And they have those who specialize in customer engagement.

On the surface, that's two "very different" disciplines, said Gerardo Dada, product marketing leader for open cloud provider Rackspace Hosting.

Rackspace wants to merge those two worlds and today announced the launch of a new practice focusing on digital marketing infrastructure needs, Rackspace Digital. The hybrid cloud platform, Rackspace said, will help marketers engage with customers via websites, portal/extranets, mobile apps or online stores.

Having an "online presence" is for marketers "becoming more important than ever," Dada told CMSWire.

Exclusive: EMC Syncplicity is About to Cozy Up to SharePoint #SPC14

Some cloud-based file sync and share vendors bill themselves as replacements for SharePoint. Syncplicity isn’t one of them.

The rockin’ hot EMC subsidiary has all of the good things that great start-ups are known for, plus a keen understanding of how enterprises operate and their requirements.

Too Much Fun: Things to Check This Weekend

CMS, big data and everything in between can be not only work, but also fascinating, practical in your personal life and a whole lot of fun. We’ve selected a few our favorites to share with you.

Adobe Expects New Integration to Improve Mobile Experiences

adobe experience managerDPS

How can you drive consistency across rich-content mobile apps and websites? Adobe thinks the answer lies in integrating its Digital Publishing Suite (DPS) and Experience Manager, part of the Adobe Marketing Cloud. The goal is to create a "unified design and publishing process."

Adobe announced the integration today.

In a conversation with CMSWire, Adobe's James Lockman, a senior solutions consultant, and Loni Kao Stark, director of product and industry marketing, described the integration as a way for publishers and brands to create, deliver and measure experiences for customers across content-rich apps like digital magazines and the web — using one set of assets. "We need to bring them together to create a seamless web experience," Lockman said.

A Sip of What CMSWire Offers ...

Glass of wineSo much information, so little time. So we thought we'd help you out. We've combed our archives, had a few conversations and created a curated list of information we know you'll enjoy. All you have to do is sit back, relax and savor the flavor of CMSWire.

Big Data (Actually) Bites: Trust, Cannibals, Serving Man #MWLMWC14

to serve man

Big data — and its curious link to cannibals — has been on my mind for a while now. It came up nearly two years ago after I read a Pew Internet/Elon University survey on the state of big data, which somehow got me thinking about a Twilight Zone episode called "To Serve Man."

In my arguably twisted, clearly fertile imagination, cannibalism became a metaphor for big data. How? Well, just think of big data as a synonym for the Kanamits, a race of nine-foot-tall aliens who randomly land on Earth and start promoting the fact that their only intention is to help humanity.

Their advanced technologies quickly eradicate many of the planet's oldest problems, from hunger to the high cost of energy. It makes life better, or so it seems -- resolving questions, increasing convenience and transforming barren deserts into big, blooming fields.

Remind you of anything, big data aficionados? It should, especially if you are attending the Mobile World Congress (MWC) in Barcelona this week.

Why IBM's Cloudant Acquisition is a Big Deal and Who it Threatens

While the age of big data, mobile, cloud and analytics is one of great excitement and opportunity for startups like Cloudera, DataStax, MongoDB and others who have emerged during the past several years, it’s also one of danger for computing giants like EMC, IBM, HP, Oracle, Microsoft and the like.

Chances are, better than not, that at least one of these established giants won’t make it into computing’s third era. 

Phone Calls Add Value to Facebook's WhatsApp Deal

Thumbnail image for whatsapp 320.jpg

Facebook's $19 billion acquisition of WhatsApp looked a bit smarter today after the fast-growing messaging service announced at the World Mobile Congress that it will add phone calls within the next few months.

The WhatsApp announcement came as a surprise to those attending the mobile conference, where Nokia, Samsung, HTC and other key players also made news. WhatsApp already has 465 million monthly text and voicemail users, but wanted to add a live call service.

"We want to make sure people always have the ability to stay in touch with their friends and loved ones really affordably," WhatsApp CEO Jan Koum said at the conference, according to a CNN report from the scene. Koum said the company will roll out the service on Apple and Android phones during the first half of the year, then add the service for Blackberry and Windows phones. 

Displaying 136-150 of 2961 results

< Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 Next >