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Mobile News & Analysis

Pinterest Updates iOS App With New Pinning Feature

Customer Experience Pinterest iOS Update

Today’s mobile-centric news continues as content sharing website Pinterest announced a few updates to its iOS app which make it easier for users to share, like and repin favorite posts.

Yahoo Acquires Lexity For Small-Biz Ecommerce Tools

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Yahoo's wallet remains firmly open as it picks up yet another company (at least its third this month), this time focusing on the small business offerings of Lexity to expand its ecommerce range. 

Six Ways Tablet Adoption Influences Content and Commerce

Customer Experience: Six Ways Tablet Adoption Influences Content and CommerceThe adoption rate of tablets by American consumers has been one of the fastest of any new product and is a disruptive technology having widespread implications for marketers. This trend has the power to alter the relationship most brands have with their customers and prospects.

 

Microsoft's SkyDrive to Get an Enforced Name Change

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Microsoft is reportedly "glad" that it has to change the name of its global cloud storage service, after running foul of a U.K. TV broadcaster's trademark. We wonder what happens when something goes really wrong for the company. 

Tablet Friendly Word Processor Quip Launches

Customer experience: Quip Word Processor

As mobile devices, especially tablets become more common, many former desktop-only based technologies are making the move to mobile -- including the word processor. This word processor list has grown with today’s release of Quip, the self-proclaimed “modern word processor.”

Tweet Jam Reminder: Today - The Mobile Digital Experience #CXMChat

Mobile Digital Experience Tweet Jam.jpgWhether you are laying back at the beach or sitting in your office wishing you were, what better way to spend an hour than joining in our mobile digital experience Tweet Jam taking place at 1 pm EDT today! 

Mobile Marketing's Imperative: Deliver Value Through Interaction

shutterstock_108815567.jpgHow do you make your business's mobile app stand out in a crowd?

Infrascale Enables SharePoint BYOD Strategies Through FileLocker Native Mobile Apps

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SharePoint connecting to FileLocker

Bring-Your-Own-Device (BYOD) strategies are starting to dovetail with SharePoint, as enterprises struggle to balance a need for security with demand for access. Platform-as-a-Service vendor Infrascale has released a possible solution with the availability of SharePoint connectors for its FileLocker enterprise collaboration solution.

Voluntary Code of Conduct for Mobile Apps Takes One Step for Consumer Privacy

Privacy Code UI Sample, cxm, mobile apps
One possible user interface implementation of the new code of conduct

Mobile apps are the wild west of software, but there's a new sheriff in town -- if you're in the U.S that is. It's a voluntary sheriff, in the form of an optional code of conduct whose testing by signatories was announced this week by the National Telecommunications and Information Administration (NTIA).

The Mobile Enterprise: What Access is Right for Your Company

Enterprise Mobile Digital ExperienceHow do you access your intranet when not in your office, at your desk? Does your VPN allow you secure access to your workplace network from any device, or do you need VPN client software on an "issued" work laptop?

Get Ready to Make the Most of Google Enhanced Campaigns

Customer Experience Google Enhanced CampaignsEnhanced campaigns are upon us. Google is rolling out the mandatory AdWords “upgrade” gradually, giving even the laggards a chance to ease into the new format, though whether they’ll ease into a mobile way of life has yet to be determined. The transition is sure to make waves in Search Engine Marketing (SEM) waters, but smart marketers that not only adapt, but see new risks and grab new opportunities, will ride those waves to the top.  

Apple Adds Biometrics to iOS 7 Beta 4

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Another beta of iOS 7 appears, adding yet more features to the huge update for Apple devices, this time with biometric finger-print reading top of the list. 

How Reflected Intelligence Can Make e-Commerce Apps More Powerful

Customer Experience, Reflected Intelligence Makes Apps More PowerfulConsumers are spending more and more of their time on mobile devices instead of their desktop. While this has been a boon for marketers looking to reach customers through social media, email, QR codes and location based marketing, it’s had an overall detrimental effect on mobile e-commerce.

 

Hipstamatic Oggl Launches for Nokia Lumia 1020 and Windows Phone 8 Users

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As promised, Microsoft has announced the release of Hipstamatic's social photo app for Windows Phone 8 devices, with a special Pro version for the new Nokia Lumia 1020 super-camera smartphone. 

Four Things to Keep in Mind when Building Your Mobile Strategy

Mobile Digital Experience, Customer Experience, Mobile StrategyThere's no "magic bullet" to developing a failproof mobile strategy, but there are some key points to keep in mind.

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