Multi-channel Marketing News & Articles

While 2012 was a memorable year for Web content management, 2013 will prove to be the year WCM makes its greatest impact, becoming the bedrock of the digital entity of any public institution, business or brand powerhouse. At least the ones that will remain relevant in the 21st century.

How are customers using the Web to make their buying choices? That’s the key question in a new report from Oracle.

There’s a new marketing software suite and it’s designed specifically for digital marketing. Optify, who last announced a series of enhancements aimed at extending its inbound marketing suite beyond SEO and social media, has introduced its Optify Digital Marketing Software Suite.