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Oracle News & Analysis

Oracle Announces Unified Social Relationship Management Product for Cloud

Oracle has brought together all of its social capabilities under one unified interface -- because social can't be done in silos.

Gartner: Enterprise Software Spending In US Remains Static, CRM, Cloud Main Interest

There will be some interesting regional differences in enterprise software spending over this year and next, according to Gartner, but ultimately for the US and Europe things are not looking good. Growth over the next 18 months will be static, or even negative, with cloud computing and customer relationship technologies the areas that will do best.

Report: The Modern Marketer, Real vs Ideal

Eloqua has released a new report that looks at the "modern" marketer. Despite adopting a more social and digital approach to marketing, these individuals still have a lot to learn in order to reach their "ideal" goal.

Tech Superstars Dot Forbes' Annual List of Billionaires

Technology is once again proving itself to be as good as gold. In the just-published Forbes magazine annual list of The World’s Billionaires, a number of list members owe their fortune to tech. 

Oracle Acquired Eloqua: So Now What?

With Oracle's acquisition of marketing automation provider Eloqua, what's the integration plan? It's wide and far reaching.

Gartner Business Intelligence, Analytics Magic Quadrant Breaks Down Mature, Varied Market

The latest Gartner's Business Intelligence and Analytics Magic Quadrant portrays a mature market that has a wide variety of vendors mostly working on getting companies to move up from descriptive analytics to the next step of diagnostics.

EPiServer Debuts Silverpop Marketing Automation Integration

What's a powerful Web CMS vendor to do without a built in, advanced email and social marketing tool? Build their own? Nonsense, EPiServer says.

Forrester: Navigating The Customer Landscape Across 20 Technologies in CRM Ecosystem

With all the discussion around customer relationship management (CRM) and customer experience management (CXM), it is hard to believe that one of the major issues facing enterprises is defining CRM strategies. According to Forrester’s William Band, this problem is compounded by a shifting CRM landscape.

Oracle - Ignore Customer Experience at Your Own Risk

Companies that fail to provide the customer experience demanded by today’s technology-savvy consumers risk getting hit where it hurts most -- their profits. The new Oracle Global Customer Experience Report highlights exactly how companies are falling short of modern customer experience benchmarks.

Recession Relief: New Job Openings at Lithium, Hippo, comScore, Ektron, Apple, Facebook and Widen (31-Jan-13)

Start off the New Year with a new gig -- we've got a shopping list of hot jobs for you to browse. Our featured jobs list is a great collection of opportunities spanning specialties and continents. Here's who's hiring this week (and if you're hiring, post your open jobs here).

Oracle's Hurd Says More Cloud Services in H1, Sun has Paid For Itself

In the past it has often been difficult to get information out of Oracle. In fact, it was often the case that enterprises outside of the US knew more about what was happening at Oracle than those within, as executives toured the globe for the launch of one product or another. However, Mark Hurd, President of Oracle, has said he will remedy that by giving regular press briefings. The first one held last night focused on the cloud, Oracle’s business vision for the cloud, and that old chestnut from yesteryear, Sun.

[24/7] Brings Predictive Analytics to Live Chat Support

Live chat is becoming an increasingly important part of the customer support experience. But in many cases, the service customers receive via live chat is siloed from service they get via other channels and not targeted to their specific needs.

You Don't Work for One of the Top 100 Companies

It's Friday, we've got a list, let's do this. Fortune magazine dropped its list of the 100 best places to work, and since none of us work at these companies, let's pick the list apart to see how terrible it is, or not, to work for these companies. 

New Oracle Survey Says Customer Service Still Key to Retail

Despite an industry emphasis on delivering a broad “customer experience,” personalization and the use of emerging sales channels like social, providing good customer service is still the most important driver of retail success. This is the main finding of Oracle's new survey -- The Evolution of Experience Retailing.

Forrester Wave: Big Data Predictive Analytics Market Led By IBM, SAS; New Entrants Compete

The first real look at Big Data analytics of the year comes in the shape of a new Forrester Wave report. The space may still be dominated by IBM and SAS but it appears that 2013 is going to be a year with some serious competition with a substantial number of strong performers jostling for a place in the Leaders category.

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