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Oscar Berg News & Analysis

Business Relies on the Strength of Networks

Social Business, 2014-11-August-Helping-Hand.jpgNot too long ago it was possible for a company to make long-term detailed plans and then execute those plans over a period of several years. They could -- with fairly good accuracy -- predict the demand of their products or services over years, and match supply accordingly. Consumers remained fairly stable in their attitudes and behaviors towards products and services. Everybody needed to buy a new fridge, car or television set every 10 years or so. Since the needs didn’t change that much over the years, neither did the products -- all that was required were some new features and an updated design.

A hierarchy of managers made sure that plans were followed and executed. The role of management was to execute the business model as efficiently as possible, focusing on cutting cost in order to increase market share through competitive pricing and increase profits and returns to shareholders. Management created and refined policies and procedures to make sure that operations ran like a well-oiled machine, and all measures of success and incentive systems were geared towards efficient execution.

Needless to say, today's business environment is very different.

Aha! Social Can Transform Businesses - and Create Value, Too

2014-15-July-teamwork.jpgGo ahead. Make collaboration a priority at the next meeting with your senior leaders. New research confirms what people like Oscar Berg have long been preaching. In fact, there is clear evidence companies across industries are creating value with social business. 

That's the key finding from the just released third annual Social Business Global Executive Study and Research Project. Conducted jointly by the MIT Sloan Management Review and two subsidiaries of Deloitte LLP — Deloitte Consulting and Deloitte Services — the report is based on insights from surveys, interviews, literature and what the authors describe as "robust debates."

Social business has come of age, the report finds. What's more, proponents no longer have to feel like they are talking to the wind when they argue its merits. "Increasingly, corporate leaders realize that social business is changing the way organizations operate and the experiences they provide to their customers and constituents."

Oscar Berg: 'Collaboration Pyramid' Improves Enterprise Communication

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Technology can help companies adapt to today's fast-changing landscape, but digital strategist Oscar Berg says firms also must develop a "communication culture" throughout the organization.

Berg, who works with the Avega Group, a consultancy in Malmö, Sweden, discussed the need for greater collaboration during a one-hour CMSWire webinar last week. He explained why businesses should change, how they can change and the technologies that can help them.

Why? Because factors including new consumer behaviors and  rising global competition are making business unpredictable. "This means organizations can't do long, detailed planning. Instead they have to be prepared for change, to quickly adapt to new conditions and situation," he said. "This is quite a challenge."

Oscar Berg: 'Collaboration Pyramid' Holds the Secret of High Impact Social Business

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When Oscar Berg conceived the idea of a "collaboration pyramid," he did exactly what you would expect a social business expert to do. He shared the basic concept for the pyramid on his blog — so he could refine and improve it through input and feedback from his readers.

That's the value of collaboration, he explained. By sharing information and ideas, good ideas can become even better. 

Berg is a self-described digital strategist with a passion for simplicity and outside-in thinking … a man who devotes considerable time to envisioning the future of knowledge work.

More concretely, he is an experienced management consultant, author, speaker and CMSWire contributor based in Greater Malmö, the commercial center of southern Sweden.

He is passionate about helping customers become more successful by improving communication, sharing and collaboration — and values happiness above success. Happiness, he maintains, "comes when your work and words are of benefit to yourself and others."

The key, he explained, is sharing knowledge. And that is exactly what he plans to do during a CMSWire webinar next Wednesday, June 4 (see webinar details here).

Time to Close the Knowing-Doing Gap in Enterprise Collaboration

Time to Close Knowing Doing Gap.jpgSometimes people have knowledge about a problem or opportunity, but they still don't act on it. Why is this so? When it comes to enterprise collaboration, knowing-doing gaps are especially common. The business improvement potential of enterprise collaboration is huge, but most organizations need help to close the knowing-doing gaps that prevent them from realizing this potential.

The CMSWire 25: Our Most Popular Stories of 2013

Top 25

It's a New Year -- the perfect time to take one more long, analytical look back at 2013 -- through a sampling of 25 of the most popular CMSWire stories of the year.

We have selected some of the best of the best stories, based on reader interest. The list does not include SharePoint related stories, a topic that warranted the separate ranking we shared with you yesterday.

So sit back, relax and catch up on all your favorite CMSWire content as you map your strategy for a successful 2014. 

CMSWire's Top 10 Hits of 2013: Intranets

Thumbnail image for Thumbnail image for Top 10 greenPity the modern intranet. It's hard to define, underappreciated, suffers from an identity crisis and is often regarded as a source of frustration. It may even have grown too big to fail

But the death of the intranet has been greatly exaggerated. They still hold a place in the enterprise, where they can drive employee communication and collaboration, facilitate document sharing and aid productivity, according to a bevy of CMSWire authors this year.  Here's a look at the 10 most popular intranet related stories of the year. 

The Enterprise Collaboration Tipping Point

Social Business, The Enterprise Collaboration Tipping Point2014 will be the year when true enterprise collaboration takes off in large and midsize corporations. To make it happen, companies will need to adopt a new approach when implementing technologies for information workers, focusing on simplifying the digital work environment for their employees and other contributors, and creating virtual proximity.

The Social Enterprise: Technology is the Easy Part - System Change is the Challenge

Social Business Technology is Easy, System Change is the ChallengeLately I've noticed how some people seem very eager to question the need for social intranets or who claim, leaning on recent research showing low numbers in adoption and value generated by social technologies, that due to various reasons social networking and collaboration just cannot happen inside organizations.

6 Things to Expect from Your Intranet

Expectations run high for the role of intranets in employees daily work routine, but if they aren't meeting these six requirements, they're falling short. 

From Bulletin Boards to Social Collaboration

Most people don't think corporate bulletin board when they think of their intranets. This article makes the case that intranets are just as removed from day to day work.

Moving Beyond Email

We have been struggling with the downside of email for quite a while -- it's high time to act. 

Time to Break the Habit of Internal Email

Banning internal email -- is it a stupid idea, or a necessary thing to do?

CMSWire's Top Contributors 2012 - Oscar Berg

Oscar Berg is excited about the potential of the digital workplace and what it can achieve. That excitement comes through in his writings and in his active voice in the community. Learn more about Oscar in this interview.

2013 Predictions: The Digital Business of the Future

With the threat of another recession looming, businesses will have to refocus where they concentrate their efforts and budgets in 2013.

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