Content Management Matters ™

When Google dropped a cool US$ 625 million on communications security and compliance company Postini in July of 2007, speculation was rampant about the company's intentions, with most pointing to a desire to attract more enterprise customers by beefing up their "Apps" with security options.

The pundits appear to have gotten this one right with Google's announcement of a series of enticing email compliance and security products -- all powered by what was Postini. The new offerings include message filtering, transport layer encryption, and business records archiving and discovery. Shazam! The records management market just got Googled.

Postini is enhancing its on-demand Email Security Services through the addition of new content analysis and policy administration tools to enable better email compliance policies.

Postini was purchased by Google last July.

This week Google announced the acquisition of Postini, a communications security and compliance company, for US$ 625 million.

Google has made inroads into the enterprise and higher education markets with notable additions to their Google Apps offering. But Postini's capabilities are an entirely different value proposition, making the search giant into a contender for the long, arduous battle with legal and corporate compliance concerns.