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Salesforce.com News & Analysis

Cloudwords Offers New Solution for Global Marketers

Marc Benioff-backed Cloudwords is continuing its quest to help global marketers manage multi-lingual content. The cloud-based translation management application today announced Campaign Manager, an enterprise-ready solution designed to help marketers "plan, execute and track" the localization and translation of marketing content for global campaigns.

Benioff, the CEO of salesforce.com, was one of the original investors in the San Francisco-based company. 

Cloudwords was founded in 2010 by "individuals who gave birth to cloud computing," including Scott Yancey, a key architect on the salesforce.com platform, and Michael Meinhardt, a consultant who advised numerous enterprise customers on their global translation strategy, including Cisco Systems, Hitachi Data Systems, Apple and Symantec.

Why These 6 Enterprise Social Platforms Lead the Way

There are some new kids in town. And some old ones still on top.

Forrester released its first Wave for Enterprise Social Platforms in three years this month. In its second quarter  2014 report, it named IBM, Zimbra and Jive as leaders for the second time, and tossed Salesforce, Microsoft and Tibco in the top for the first time. Zimbra was formerly known as Telligent.

 IBM Connections, Salesforce Chatter and Communities, Microsoft Office 365, Zimbra Communities and Tibco tibbr were cited as leaders in the space.

Gartner had a similar take on leaders of social software.

OpenText Expands, More Companies Offer Salesforce Integration

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It’s been a busy few weeks in the document management space. OpenText announced it will be doubling its workforce in Canada in the next seven years and Perceptive released Content 7.

For those using Salesforce.com, SpringCM and Steelbrick have teamed up to provide sales lifecycle management, while Oris4 is connecting SharePoint and Salesforce.com. We also took a look at managing metadata in SharePoint.

Dynamic Document Vendor Seismic Releases App for Salesforce Content

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From the Seismic Web site

The information in the Salesforce platform is used on a daily basis by marketers and salespeople. This week, content creation vendor Seismic announced its app for Salesforce, so this much-requested information can be readily employed to generate brand approved reports, presentations and other useful material. 

Microsoft Finally Reveals Office 365 Uptime

Microsoft Office 365, information managementSince the launch of Office 365, Microsoft has been very guarded with any information about things like use, subscription numbers, and -- most important for business users -- its uptime. Now, however, it made a clean breast of at least the uptime element, giving itself nearly straight A’s for the past 4 quarters.

Salesforce Launches Sales Cloud 'Performance Accelerator' to Propel Sales Reps

salesforce, crm, customer experienceCan sales professionals improve their performance with more data and more feedback on their own performance, integrated into their regular sales tools? Salesforce think so, and has released a new Performance Accelerator in its Sales Cloud for that purpose.

It's Official: Salesforce Completes ExactTarget Acquisiton

exacttarget salesforce aqusition

Salesforce.com has announced it has finally completed its acquisition of cloud marketing automation platform ExactTarget and through this partnership will improve its CRM capabilities and company revenue.

Extending SharePoint 2010's Enterprise 2.0 Capabilities

In my last article “Evaluating SharePoint 2010 as an Enterprise 2.0 platform” I did a quick and dirty evaluation of SharePoint 2010 against Prof. McAfee’s SLATE framework. The average score for SP2010 was 7 out of 10 which I characterised as “pretty good”. But the article noted some obvious gaps in the lower scores in some areas. I was contacted by NewsGator (news, site) to discuss how their Social Sites product helps fill those gaps in the SharePoint 2010 “out of the box” Enterprise 2.0 experience.

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