Content Management Matters ™

There are many out there attempting to rule the face of social web and provide an answer to the time consuming-ness of being social on the internet. Names such as Google, Facebook, and FriendFeed have been at the forefront lately. Enter stage left…SocialThing, the newest contender to facilitate being social online.

Bob Bickel of Ringside Networks is always sending interesting stuff to my trusty Thunderbird.
His latest exposition is a timely call to arms regarding the Social Web, and is worth five minutes of any Webmaster's time. In essence, Bob's argument is that some version of open social (all rights reserved, Google Corp.) is happening, and that all you Webmasters are going to be dancing in the streets when you see what this thing will do. If, that is, you wake up in time and get to grips with what it means. And part of that, according to Bob, will mean that you're going to have to get savvy with Social Application Servers like Ringside's.