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Social Business, Social Enterprise News, Analysis

Are You Offering a Personalized Journey or a Guided Path?

2014-18-November-Disconnected.jpgHave you tried to get a real, live person on the other end of the phone lately? After pressing 20 buttons on the phone’s keypad to navigate through a labyrinth of menu options, you will likely find yourself still on hold. This familiar scenario illustrates how companies are struggling to find the balance between data-driven efficiencies --automated, generalized responses -- and customer expectations for a personalized experience --the actual answer they are looking for from a living, breathing human on the other end of the phone or chat session.

7 Reasons Why Facebook at Work Will Fail

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Would you move your business data and team conversations to a platform run by Mark Zuckerberg and the Facebook advertising machine? While the Facebook for Business brand is nothing new, focused on providing a more effective advertising platform for businesses based on the social connections and information consumption of its 1.3 billion members, rumor has it that a new offering will target team and project-based collaboration under the brand Facebook@Work.

According to a new Financial Times report and related Business Insider analysis, the platform has been in development for years but is being piloted at a number of companies, and it "will allow employees to collaborate, edit documents, collect professional contacts, and chat with colleagues."

What 5-Year-Olds Today Will Expect From the Workplace of 2029

Virtually every senior executive I meet is preoccupied with millennials. What does this strange “new species” want, think, feel and expect, they wonder.

This is because those in their early 20s represent the first generation ever to enter the workplace knowing more about a key aspect of the workplace than their more experienced colleagues -- namely technology.

IBM: Our Verse Email Beats Anything from Microsoft, Google

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The big guns of software want to close out 2014 with an email splash.

Microsoft launched its email-improver offering last week. Google earlier released its beefed-up Gmail.

It's IBM's turn today. For months, Big Blue had been showing off a new email service under the code name of "Mail Next."

Today, the company takes the blindfold off and makes it official with IBM Verse -- an offering officials say revolutionizes email by using analytics and social capabilities to simply make email more efficient. IBM Verse culminates a $100 million investment in design innovation and brings together cloud, analytics, social and security platforms "to transform the future of work."

Brad Szollose: Stop Running Your Business Like It's 1969

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Brad Szollose is a lot of things: a serial entrepreneur, former C-Level executive of a public company, a business adviser, millennial expert and an award-winning business author. So he knows a few things about which he speaks — and this is what he wants businesses to know.

Flatten your hierarchies, embrace innovation and stop expecting your employees to follow the rules, keep their mouths shut and listen. Those days are over, and they aren't coming back.

"The digital age requires a smarter worker. In today’s world, we make very sophisticated stuff that does not conform to simple rules. Responsibility, troubleshooting and decision-making have all moved to the frontline. This requires open-source style communication," he said.

Week in Review: Net Neutrality Battle + OpenText's Cloudy Days

SEO: The Content Killer
Simply, SEO has complicated everything.

Net Neutrality Battle
What happens when CMSWire scribes disagree?

Yammer, Office 365 Tightening
You can now access Yammer with Office 365 credentials.

Skype Me -- For Biz 
See ya, Lync. Hello, Skype for Business.

Cloudy Days in Sunny Orlando
OpenText pushed its new cloud offering, wants you to ditch your ECM vendor for them.

Clap Your Hands for Hortonworks
As Hortonworks files its IPO, the jury is out -- Hadoop's no longer overhyped. 

Gartner's Magic Quadrant for Web Content Management 2014
WCM vendors evaluated on their ability to execute & completeness of vision.
Access the Report

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Who Are the 100 Fastest Growing Software Companies?

Modesty is an uncommon virtue among software vendors. It doesn't matter what part of the technology market they represent — customer experience, digital marketing, social business, web content management systems ....

Everyone claims to be the best, either overall or at least in some niche of its market. And everyone claims to be growing — fast, faster, fastest of anyone in the market.

Now how is that possible? More importantly, how can you validate these growth claims?

It's a tedious, messy job. But someone has to do it. And fortunately, in this case, Deloitte stepped up to the task.

Real Story Group Maps Digital Workplace, MarTech Space

Real Story Group (RSG), an independent analyst firm, just released an update to its Digital Workplace and Marketing Technology vendor map.

Given the scope of this technology space, it is hardly surprising that this one contains as many vendors are there are stations in the New York City subway. The research also identified what RSG defines as the trending — and fading — technologies.

Microsoft Tightens Yammer, Office 365 Integration

Isn’t it just great when vendors keep their promises?

That's just what Microsoft is doing with it's latest move towards deeper integration of Yammer and Office 365. Another step towards transforming Yammer to Microsoft’s social layer, it provides a single sign-on for Yammer and a feature allowing users to access Yammer with their Office 365 credentials. What's more, it will work in all the different applications that come with Office 365.

Q4/Q1 Planning: Top Marketing Technology, Social Business Conferences & Events (12-Nov-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

You're Invited: Tame the Chaos by Scaling Your Business

Join CMSWire and Pantheon on November 18th for a one-hour webinar on how Open Source solutions can improve your business ops  


> Register Now

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Big Pictures, Micro-Moments: Takeaways from #KMWorld

Big pictures start with small parts. At last week's KMWorld conference in Washington, DC, we were given a taste of both.

Lee Rainie, director of Pew Research Center's Internet & American Life Project, explored a utopian vision of knowledge sharing in the future during his Thursday keynote.

A day earlier, Dion Hinchcliffe, Chief Strategy Officer at Adjuvi, shared success stories: examples of how knowledge management works in businesses that have successfully implemented and integrated social collaboration, both internally and externally.

The lessons became more granular in individual sessions: How contextual awareness in the workplace can help deliver relevant information to employees. Individual storytelling as a pathway to organizational narrative. The importance of the url for a successful search in SharePoint.

Microsoft Wants to De-Clutter Your Inbox

An empty email inbox is apparently a new status symbol in the IT industry — and vendors are lining up to provide products designed to help you manage your mail.

Google has already introduced its Inbox, and now Microsoft is bringing Graph to inboxes to make them smarter.

While the concept of intelligent inboxes is a bit of a contradiction – think of all the trash they attract – Microsoft Graph promises to change that. It will teach inboxes what you want, what you don’t want and dump the rest in a hole called Clutter.

Bye-Bye Microsoft Lync, Here Comes Skype For Business

2014-11-12 skype for business.jpgWhen Microsoft paid $8.5 billion in cash for Skype in 2011, it left some scratching their heads where the product would fit in the Microsoft ecosystem. And while Microsoft has since integrated the software into a number of its products, we now have a better sense of its future. As of next year, the Lync name will disappear and be replaced by Skype for Business.

This is not just a rebranding exercise. It involves joining together the Lync infrastructure with Skype, which includes the ability to use on-premises servers, optional integration with external communications networks and the use of the Skype interface on top of Lync.

Why the Best Digital Workplace Teams Don't Get High on Tech

“Not another new system.” “I don’t have time.” “There are so many tools already.” If any of these is a common refrain in your organization, it may be a symptom that the digital workplace team is high on technology.

Part of the problem is that shiny new technology tends to make the headlines and attract eyeballs, but we don’t always get to hear the more human stories about what makes those technologies tick.

Discussion Point: Creating Long Distance Collaboration and Teams

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You may not like everyone who works in your physical office. But at least you know people well enough to have reasons to dislike them. After all, you spend eight or more hours together every day.

Not so in the virtual world, where the lack of serendipitous encounters and chance conversations make it all the more difficult to forge connections — and increase the ease of developing biased perceptions.

Sometimes even the warmest and most considerate people sound cold and abrasive on the phone. A shy person can be misconstrued as cool and aloof. And, curiously, someone suffering from massive insecurities can seem narcissistic and egotistical because he insists on hiding behind a wall of faux achievements.

So in the age of remote workforces, when employees are increasingly connected by technology rather than shared desk space, how do we make lofty concepts like collaboration and cooperation a daily reality?

Can we force people on opposite coasts to actually like each other? Or, failing that, can we just get everyone to respect each other enough to embrace a common culture?

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