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Social Business, Social Enterprise News, Analysis

Ellison Does His Own Demos, Loves His New Job #OOW14

2014-30-September-Larry Ellison OOW14.jpg

It was classic Larry Ellison on stage, part brilliant computer scientist, part hammy comedian, always entertaining.

Oracle OpenWorld, his company's mammoth annual convention that virtually shuts down the heart of San Francisco's SoMa district, will continue through tomorrow.

But Ellison's keynote presentation yesterday pretty much solidified the intended message for the capacity crowd: Oracle, which trailed its rivals to the cloud, now wants to be king of the cumulous.

ROI Is the Wrong Tool to Justify Social Investments

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Social media and social networking have become core business tools in the business world. Every major brand has some level of social media account or social engagement with its customers at this point, but the question remains how to measure the value associated with social media and social networking. To do this, companies look for a Social Return on Investment but get hung up in the process. Why does this happen? 

Week in Review: B2B Analytics Analyzed + Best Ever Collaboration Tool

Avoid LinkedIn's Penalty Box
Think twice before you hit "share" on this social network.

Make Sense of B2B Marketing Analytics
You know analytics work. Do you know how they really work?

Best Enterprise Collaboration Tool Ever
The debate is over. Collaboration will never be better than this tool.

Social Business Collaboration's Caveats
Don't launch a social business tool unless you've considered options.

Inside HP's Big Data Play
Why did HP bring Autonomy and Vertica under one big roof?

Worthy $8.3 Billion Investment?
Inside SAP's move to acquire business travel management software provider Concur.

A Marketer's Guide to Navigating the Internet of Things
Reach users across all the devices & maintain a cohesive view of the customer.
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The Metamorphosis of the Social Enterprise

2014-26-September-Change.jpgThe Social Enterprise is dead … but it hasn’t disappeared. Rather, it has been replaced by a remarkably similar concept: the Digital Workplace. According to Gartner, the Digital Workplace "enables new and more effective ways of working, improves employee engagement and agility, and exploits consumer-oriented styles and technologies."

Lost Your Phone? You're Probably a Guy [Infographic]

2014-25-September-battle-of-the-sexes.jpgIn the spirit of everything politically incorrect, let's talk about the superiority of women over men. OK, that's a stretch.

Let's talk about the documented, somewhat scientific finding that men can be much more irresponsible than women when it comes to losing their electronic devices.

That's the conclusion from TeamViewer, a provider of remote control and online meetings software. The company just announced the findings of its airbackup Employee Behavioral Study, which examined the behavior and attitudes of American office workers and how they affect on-the-job data loss.

Based on a sponsored Harris Poll of more than 2,000 American adults last month, men just can't keep their phones in their pockets.

Nearly half of employed men (46 percent) admit to being likely to lose the electronic device they use for work and all the important company files on it, compared to only 27 percent of employed women. And young men are the worst — with a whopping 60 percent of men ages 18 to 34 years-old owning up to likely device loss, compared to 30 percent of women in the same age group.

Q3/Q4 Planning: Top Marketing Technology, Social Business Conferences & Events (24-Sept-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

You're Invited: Build vs. Buy Marketing Cloud

Join CMSWire and Tealium on October 14th. In this one-hour webinar, learn the techniques to choose a marketing cloud.
 

> Register Now

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Don't Launch a Social Business Collaboration Solution Unless ...

2014-24-September-Kick-Off.jpgIt’s the season in which I find myself doing a lot of armchair quarterbacking on the weekends (which involves yelling at the TV from time to time -- Go Hawks!). I know I’m not alone. When you are that involved in the outcome, it makes the wins all the more sweet.

During the work week, I have the pleasure of actual quarterbacking for business collaboration, in partnership with customers and clients -- not to mention my own team. What I've seen is that the philosophy you bring to the table makes a real difference to your success.

GSMA Predicts 2B M2M Connections by 2020 #Mobile360

ATLANTA — Brace yourself for an onslaught of machine-to-machine (M2M) connections.

GSMA, a global mobile industry trade association, predicts there could be as many as 2 billion M2M connections by 2020 — double the current forecast. The estimate was included in a report released this week in conjunction with GSMA's Mobile 360 North America conference here.

M2M, an integral part of the Internet of Things (IoT), describes the use of applications enabled by communication between two or more machines. The GSMA study only counts M2M connections that access mobile networks (cellular M2M) and excludes consumer devices such as smartphones and tablets.

Currently, approximately 468 mobile operators offer M2M services across 190 countries, accounting for about three percent of global mobile connections. GSMA expects M2M will account for at least 10 percent of the global mobile market by 2020 under desirable market conditions.

Intranet Search: Where Documents Go to Die or KM Enabler?

2014-23-September-Lost-and-Found.jpgOrganizations look at search, its use, management and funding in different ways. My colleague who runs our organization's corporate intranet noted that although he isn't the business owner of “enterprise search” for the organization, employees go to the intranet, see a search box and assume that the intranet team is responsible for search.

GSMA Focuses on Connected Living in Atlanta #Mobile360

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ATLANTA  —  GSMA, an association of mobile operators best known for its massive annual Mobile World Congress trade show in Spain, opted for a more intimate setting this week. 

Rather that the  85,000 mobile industry stakeholders it attracts in Barcelona, the inaugural Mobile 360 North America conference here lured less than 300 attendees.The two-day event kicked off yesterday at the W Hotel in the Midtown section of the city.

Attendees included heavy-hitters in the mobile industry, include C-level executives from the likes of AT&T, Verizon, ZTE and Ericsson.

The theme of the conference, “Driving Innovation in Connected Living.” It was held to address the growing mobile ecosystem in North America — the world’s largest broadband market, as well as what we can expect in years ahead.

The Greatest Enterprise Collaboration Tool in the Universe

social business, The Greatest Enterprise Collaboration Tool in the Universe

Finally, some true enterprise collaboration software that works

I've been in B2B technology reporting for the better part of this century. You may be surprised to hear I've seen a few product pitches. 

Lately, the hot software product is the enterprise collaboration tool. Let's communicate. Collaborate. Share files. Share documents. Avoid meetings. 

Let's streamline all forms of communication into one platform and forget about the old days of disparate systems that don't talk to each other -- and in turn make humans bad at the same thing.

Adapting to the Digital Future: The Senior Management Challenge

“Bureaucracies are honed by the past and almost never can they deal with the future.” This quote, from biologist Leroy Hood, starts the first chapter of Paul Boag’s excellent book, "Digital Adaptation."

There is an old saying: “That which makes you strong can kill you in the end.” What gets you here might not get you further. In fact, it might become a drag on progress. The greatest strength in one environment can become a major weakness in another. 

Week in Review: Does Technology Sap Productivity? + SharePoint's Cloudy Days

iPhone 6 Opps for Marketers
Apple's iPhone 6 is officially on the streets. Here's why digital marketers should drive by.

Content Marketing Chief's Message
Those who don't have a plan -- and revisit it -- won't succeed in content marketing.

Can Yammer Save SharePoint?
Microsoft's social integration future in SharePoint is all about Yammer.

When Technology Hurts Us
Is technology actually sapping our workforce productivity?

Box the ECM Killer?
Box may be writing Enterprise Content Management's obituary

Cloudy Times for SharePoint
Movement to the SharePoint cloud was all the buzz at the SPTechCon -- and so were SharePoint risks.

Turbo Charge Your Marketing Efforts with Big Data
How leading marketers are using Big Data to boost conversions & drive profitability.
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Discussion Point: Is Work Interfering With Our Personal Lives?

discussion-pointPut down your phone, please — you can call your cousin in a minute. And hold off updating your Facebook status or tweeting about the fantastic mocha latte you had an hour ago or watching the YouTube video du jour.

We've got work to do.

But results of new Ricoh Americas Corp. survey, released just today, confirm what many of us have long suspected: namely, that technology could be sapping our workplace productivity — and enabling workers to do a lot of things other than work.

Terrie Campbell, Vice President, Strategic Marketing at Ricoh Americas Corp., said businesses of all sizes are facing a connectivity conundrum. “We need to be connected to electronic resources for our work, which gives us a tremendous ability to achieve great things. But the flip-side is we’re a click away from alluring distractions like Facebook, Twitter, Instagram, Tumblr, Hollywood gossip and Angry Birds,” she said.

Yammer: SharePoint's Social Collaboration Savior? #SPTechCon

BOSTON -- Microsoft believes Yammer is good for its SharePoint health. Yammer chats are now synced with OneDrive and SharePoint files.

Just how good? So good, it envisions it being basically part of its fabric versus just an enterprise collaboration software platform.

Yammer seems to be all the rage -- or at least a very good part of it -- at the SharePoint Technology Conference at the Boston Park Plaza hotel here this week.

"Yammer is going to be transformed," Jill Hannemann of Rockville, MD-based Portal Solutions predicted in her morning session on social and SharePoint Wednesday. "It may not even be called Yammer" and may just be the connectivity tool that will be the thread throughout all of the different products in Office 365.

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