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Social Business, Social Enterprise News, Analysis

5 Technical Keys for Employee Engagement

Social business, 2014-01-August-apathetic-worker.jpg

By now, we understand that employee engagement is one of the keys to corporate success. It allows us to reduce our employee acquisition and replacement costs. It provides additional discretionary effort from our best employees. It helps create a culture where companies are able to focus employee efforts on key strategic goals.

Everybody loves the idea of having better employee engagement within their own organizations. But are companies truly willing to make the investments necessary to actually improve?

The employee engagement problem is readily apparent. Gallup shows that the vast majority of employees are disinterested drudges simply working for a paycheck or for another hour of overtime rather than truly inspired employees who are creative, helpful, and true advocates for the company.

This Week: Microsoft Loses with Google, Wins with Oracle

Make Customer Experience Seamless
The brands that can work out our new technology terrain will thrive.

Sharpen B2B LinkedIn Marketing 
LinkedIn the best B2B social media marketing avenue? Make the most of it. 

Google Docs Jabs MS Office 
Take that, Microsoft. Google Docs just got better at collaborating.

Collaboration, for Free?
A startup is offering a free service to add a Facebook-like collaboration tool to any web page.

Microsoft Owns Oracle
Oracle's big data customers are jumping ship for Redmond, Wash.

Big Big Data Marriage
Hortonworks announces a $50 million investment from HP, but it's not all about the money.

White Paper: The 3 Stages of Digital Marketing Maturity
Tame the complex problem of channel explosion and need for cloud speed.
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Support Teamwork in a Mobile and Cloud Environment

2014-30-July-Teamwork.jpgWe work today in a world of unparalleled teamwork. Think back 10 years: most organizational projects were completed by people that worked together in the same location. Now collaboration makes it possible for teams to work together across time zones and locations -- communicating with partners internally and externally. Reaching out has never been so simple.

Technology has made such teamwork possible. But it hasn’t been all smooth sailing. The emergence of mobile and cloud computing have muddied the waters somewhat, making it far more difficult for IT departments to keep systems locked down and secure. So how do you take the confusion out of teamwork in our 24/7 connected world and make sure it delivers value for your organization? 

Q3/Q4 Planning: Top Marketing Technology, Social Business Conferences & Events (30-July-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

You're Invited: How to Personalize Website Content

Join CMSWire and Clickability on August 21st. In this one hour webinar, learn how to take effective steps to target content to individual website visitors.
 

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Focus on the Last Mile of SharePoint Automation

2014-30-July-Long-Road.jpgThe rise of social and collaborative networks has changed the nature of the business interaction. The inbox and the Rolodex have become foreign to us. We expect instant access, constant updates and alerts, and data about every aspect of our lives to be readily available. We expect common business activities to be automated, streamlined, easy. Many of our measurements for success in business (certainly from the information worker's standpoint) revolve around the quality of the user experience we receive -- or create for our customers.  

When surrounded by a team of people, it is easy enough get the necessary help from others to work through a complex or confusing business process. However, as an employee in a remote office, most of your daily information worker activities are likely self-driven. Many of the interactions that require involvement from others, who may be located in another time zone, can take time and reduce your productivity while you are waiting. Suddenly it is not just about identifying the right person for an approval or feedback but about balancing their availability against your project and time constraints.

Back to Basics (Again) with Enterprise Collaboration

2014-29-July-Puget-Sound.jpg2014 was the year that we were supposed to get back to basics. We’re now more than halfway done, back-to-school shopping season is upon us and many of us are probably thinking about returning to the work focus after taking advantage of the lazy hot days of summer (on the other hand, who’s up for a sunset sail around the bay?). I’d like to take this time to do a midyear checkup on enterprise collaboration and technology goals.

Facebook Thinks You'll 'Like' Enterprise Collaboration

social business, More Facebook Cloning Coming to Enterprise Collaboration?

Facebook at work. I've never done that. Have you?

But what if Facebooking at work was actually encouraged, maintained by your company itself and used for collaboration?

That could be what's happening in Zuckerberg Land, if you believe the anonymous source who told a reporter last month that the social network's working on a FB@Work platform in its London offices.

Microsoft Tightens the Reins on Office 365

Companies are still signing up for Yammer — despite the fact that user adoption remains a problem. 

In fact, according to Yammer co-founder David Sacks, the British grocery retailing giant Tesco has just inked a 250, 000 seat deal with Yammer. The information was contained in a memo from Sacks to Microsoft employees.

Sacks announced on Twitter late last week that he is leaving Microsoft, but did not specify why.

Take Control of Growing SharePoint Environments

2014-28-July-Conductor.jpgSharePoint is complex. With increased SharePoint adoption comes a number of IT challenges -- more users, more content and increased mission-criticality. Yet managing and maintaining a high-performance environment doesn’t require a costly or complex solution. Staying ahead of a rapidly evolving SharePoint environment requires a commitment to success, backed by proactive and thoughtful goal-setting, testing and measuring.

Startup Offers Free Collaboration Option for Any Web Page

Just as Microsoft blends Yammer into Office365, a startup is offering a free service to add a Facebook-like collaboration tool to any web page.

Lifestreams Technologies, a 2-year-old company based in New Haven, Conn., said the widget can be used on any intranet or public-facing website by adding a snippet of code to the html.

"Most websites today are relatively static," said Peter Prosol, business development director for the 10-person SaaS firm. "You'll find pictures and images and text, but it's more or less as it is. It doesn't change much. But adding a timeline to your site ... it lets you be more dynamic, add new content, refresh and be a little more interactive and engaging to the user."

This Week: Forrester's Digital Experience Wave + Yammer Aversion

No Leaders In Forrester DX Wave
Forrester says no one leads in Digital Experience Delivery Platforms. Are they right?

Master Customer Experience 
Customer experience is morphing once again. Better keep up

Do People Even Use Yammer? 
The problem's not in the product, but with adoption.

Microsoft Wins in Apple-IBM Deal?
There may be a silver lining for Microsoft after the big deal.

Who's Who in Internet of Things
These 10 are the industry's leaders, said a marketing influence platform provider.

The Next EFSS Leaders
Who will succeed in enterprise file sync and share -- and who will fade away?

Real-Time Analytics Made for Content Marketers
Why it's crucial for marketers to respond in real-time.
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SAP Jam's Approach to Social: It's All in the Work Patterns

2014-25-July-Loom.jpgThe social adoption and ROI discussions are getting louder as more and more enterprises implement social collaboration solutions and struggle to find success. Adoption and ROI are difficult areas to define, measure and implement. The Altimeter Group released a report on The Evolution of Social Business detailing how organizations that have implemented social have created technology silos and lack clear focus or strategy in how it should be deployed across the enterprise.

As social has become mainstream over the past few years, we have seen major software vendors across vertical markets and solution types integrate social into the fabric of their core products. Dion Hinchcliffe highlighted this trend in 2011 in his blog post “Putting Social to Work,” where he described the integration of social with ERP suites like Oracle, IBM, Salesforce, Microsoft and SAP.

I recently spoke with SAP's Social Software Solutions Senior Vice President and General Manager, Sameer Patel about social adoption and ROI. We discussed how SAP views these issues and how it developed the SAP Jam platform to address them. Its an interesting approach that's worth exploring in more depth.

Actiance Wants to Help Companies Curb Social Media Mistakes

New York politician Anthony Weiner's sexting scandal. Actor Ashton Kutcher's defense of the late Penn State football coach Joe Paterno. Former corporate communication director Justine Sacco's racist comment.

If mistakes like these have taught us nothing else, it's that social media can create viral reactions that linger on and on. It also proves that, contrary to popular belief, there is such a thing as bad publicity.

What are the consequences?  In an office environment, not only is a job on the line for the offending employee, but companies can easily find themselves at the wrong end of a lawsuit filed by the offended worker.

What's worse, many companies have yet to establish social media polices — and even some that do adopt policies find they may violate federal labor laws.

The Mobile Enterprise Exists, But Successes Are Few and Far Between

Mobile Enterprise, 2014-24-July-Marbles.jpgThe mobile enterprise has some roadblocks standing in the way from moving from an ideal to a reality. I recently wrote about how a lack of enterprise mobile apps will prolong the realization of the anytime, anywhere workplace. But the dearth of apps is only one reason for the delay. Another reason is a lack of clearly defined business use cases for mobile devices. Organizations are sailing in uncharted mobile enterprise waters today, with few proven successes to emulate.

The bulk of use cases that have surfaced emphasize generic mobile device capabilities, but do not demonstrate clear return on investment (ROI). Some examples include enabling executives to access documents or videoconference with colleagues when away from their desks, and enabling mobile employees to "connect" from coffee shops or from home.

Q2/Q3 Planning: Top Marketing Technology, Social Business Conferences & Events (23-July-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

CMSWire Tweet Jam July 24: Omnichannel Experience Challenges & Practices #CXMChat

We'll look at the variety of ways to communicate and collect feedback from customers across multiple marketing channels.
 

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