Socialbakers News & Analysis
| Tuesday Dec 18, 2012
Social media analytics platform, Socialbakers has announced it has bought Socialbrando, a Facebook marketing tool.
| Monday Nov 5, 2012
Remember the good old days when customer interactions were between you and the customer?
| Monday Oct 22, 2012
So your company is on social media. You have a Facebook page, a Twitter presence. You dabble with Pinterest and have a blog. But what happens when someone asks a question about a product, upcoming release or the implications of that new research study? Do you reply? Or is it radio silence? A few months ago, the folks at SocialBakers, after conducting a study that found that Facebook page admins ignored seventy-percent of the questions they received, challenged companies to open their Facebook walls to a productive dialogue. So what happened?
| Monday Aug 20, 2012
While the Games of the XXX Olympiad may be over, the analysis of their social media success is underway. Considered to be one of the most “connected” Games of all time, the Olympics were consumed across multiple platforms in various content types. And though more people than ever tuned in to watch athletes compete (with delays), social media activity reached a peak as well.
| Thursday Jun 21, 2012
Can better social media outreach lead to better client satisfaction? A new study by Socialbakers seems to indicate that “socially devoted” companies can drive customer engagement by adopting more reactive and open social media strategies.
| Thursday May 31, 2012
A few weeks after announcing its product to track Facebook and Twitter campaign performance, Socialbakers adds YouTube support to Analytics Pro.
| Tuesday May 1, 2012
Recently, we introduced you to SocialBaker’s Analytics PRO platform. This week, the social media engagement platform announced a social media metric that can be used to better measure a brand’s performance.
| Tuesday Apr 17, 2012
Many engagement platforms can help organizations better identify social metrics, including influencers and competitors. Today, Socialbakers enters the fray with its Analytics PRO platform.