Socialcast News & Articles

As we head into the home stretch of 2011, business leaders and analysts are beginning to think about how to successfully navigate Enterprise 2.0 initiatives in 2012. Among the countless conversations, articles and conferences, one consistent message can be found: Keep it simple.  

This week we discussed letting go of the baggage when moving from social media to social business, social web strategy and keeping up with the external enterprise. 

The enterprise collaboration kids over at Socialcast (news, site) made some significant change to their platform this week. In addition to a few handy new features, external collaboration is now a focus point for the company. 

While one side of the Enterprise was totally obsessed with buttons this week, the other side got a hot peek at some up and coming Apple goodness, more Yammer perks and a set of handy tools newly available to the iPad and iPhone.

VMWare (news, site) makes another buy to broaden its SaaS appeal, picking up enterprise microblogger service Socialcast for an undisclosed amount.

Socialcast (news, site) aimed to put collaboration in context with the release of Reach in October of last year. Rather than creating a new space for collaboration, Socialcast Reach brings the conversation into already existing applications, such as SharePoint and CRM systems. This week, a new version of Reach was announced, adding a handful of features:

Lots of big news in the E2.0 world this week! Read on for details on everything from the grand opening of an entire social network for the enterprise (Chatter.com) to IBM's new social business initiative. 

Now that the Web’s biggest microblogging-based enterprise solutions have caught up with each other (give or take a few features), what’s next?  According to Socialcast (news, site), it’s the enhancement of leadership communication.

Continuing on with their mission to become everything the enterprise needs in terms of collaboration, Yammer (news, site) hit the headlines this week with some tight SharePoint integration. 

The past week in the enterprise was full of cool little twists and turns. First, Skype released version 5.0 of their platform (complete with a Facebook tab), and then an unconventional take on microblogging hit the scene. 

Socialcast (news, site) is yet another player in the enterprise microblogging pool, but with a different twist. Rather than creating a new space for collaboration, Socialcast Reach brings the conversation into already existing applications, such as SharePoint and CRM systems.

Socialcast (news, site) just integrated two giants into its enterprise activity stream engine: Microsoft SharePoint and BlackBerry. With these guys in the mix, Socialcast is attempting to blend old and new school by giving customers the features they want without sacrificing enterprise-level security demands. 

Business collaboration specialists, Socialcast (news, site) is trying to give users the features they want while matching the security demands of enterprise with its business social platform. Which is why we see a new version of their solution available today.

Socialcast (news, site) seems to've echoed various vendors' recent-and very successful-forays into providing solutions for revealing what goes on behind the scenes of enterprise microblogging.

Their new analytics software, Social Business Intelligence (SBI), gauges social activity within company walls and scrutinizes interactivity patterns between users. Such deep digging allows the tool to cut out the useless chitchat and focus solely on valuable discussions.

Wannabe Socialcast (news, site) developers, the time has come to roll up your sleeves.

The team behind the collaboration software platform has announced that the official Socialcast Developer API is now available to every Socialcast network.

The API does what you’d expect an API to do: it allows developers to dream up and create new functionality in the form of native clients or internal applications. Additionally, partner companies can now share their Socialcast activity streams with each other. The cross-enterprise collaboration translates to something like Yammer, or Twitter for the enterprise, although Socialcast Founder and CEO Timothy Young claims it does not aim to be so.

For those who already have a Socialcast account, the API can be found by logging into your community, clicking on “Tools” in the top navigation bar, and then “integrate with the Socialcast developer API” at the bottom of the list. As for the newbies, you can sign up for Socialcast here.