Web Content News & Articles

More new releases this week that will help SMBs do business and cut costs, not least of which is the launch of Google Caffeine that will see SMB websites updated quicker. A new release from Cisco offers affordable storage solutions with integrated business applications.

The organization is a tribe and the customer is a stranger. That's why it's so hard to be customer-centric.

As web content management systems are adopted by broader numbers of organizations, content producers should demand tools that can (at the individual article level) provide content-appropriate, customizable and compelling design, said designer Greg Wood in a presentation at the ExpressionEngine/CodeIgniter 2010 conference Wednesday in San Francisco.

When Day Software (news, site) upgraded its content management platform to CQ5.3 it came with a number of useful enhancements, but no translation abilities. Day has just rectified that by teaming up with Translations.com to produce a quick-response solution to enable companies to launch localized products in numerous languages.

Every click and every second counts. So optimize your marketing campaigns by focusing on delivering relevant, personally meaningful messages.

Resharing is caring. Today's example comes from the WordPress.com team, as they've just added a Like and Reblog feature to the popular publishing platform. As you might've guessed, these new perks look and behave like those within Facebook.

This week I turned Buzz back in order to show you that the platform added what was rumored to be its most requested feature: Reshare. The addition does exactly what it sounds like -- lets users reshare Buzz posts from other users -- making Buzz even more Twitter-like than it was before.

There is a lot of buzz going on around personalization in the online world -- how to use it, does it matter, won't the visitor be suspicious, etc. From where I stand, personalization matters. Here's why.

Customers crave speed on the Web, and they reward organizations that make things fast and simple.

Mary Laplante from Gilbane Group moderated a discussion at the Gilbane Conference San Fransisco on the complexities and options for building and effectively managing multilingual sites with an emphasis on strategies for making local sites compelling and attractive to users based on local preferences.

Jeremiah Owyang of the Altimeter Group keynoted the Gilbane Conference in San Francisco today. His thought-provoking talk was focused on the roadmap for the social corporate websites with the goal of making them relevant again.

In the future, he asserts, there will be no corporate sites. There will only be sites assembled on the fly based on your social data.

Managers need to focus on making things easy to do. If it's not easy, it often doesn't get done.

It’s half comic, half E-Book authored by Lisa Welchman of Web Operations Management firm WelchmanPierpoint. If you ever wondered about the impact of the web on organizations, and how to examine and understand the strengths and weaknesses of your own web presence -- this quick read is for you.

Most organizations are only operating at 60 percent efficiency even though they may have the most cutting edge information technology available.

Some say WEM's the latest WCM marketing ploy. Some have never heard the phrase. We think Web Engagement Management (WEM) is an important change in the way people build and utilize web content management systems.