Customer Experience Management (CXM), Information Management, Social Business
 
 
 

Web Content News & Articles

Trebling Sales Leads at IBM Cognos

Know the single most important thing your website is supposed to do.

Are You Ready For 3D Web Content?

panasonic_interface.jpgAs consumer and computing devices add 3D capabilities, how will the Web cope in the third-dimension?

Is the Online News Paid Content Model Working?

We've been through this before. The infamous publishing paywall is slated to go up again for New York Times readers. For many readers of other various local papers, paywalls have been a reality for awhile, leaving us to wonder if paid content models actually work.

Content Strategy: Now is the Hour of Real Time Web Analytics

Real-time web analytics tools have made content strategists' dreams come true -- we can now understand precisely what our audience likes, dislikes and is responding to, as it happens.

OECD Case Study: Customers Are Looking for Answers, Not Books

Why do people read a book? Why do they watch a video? In a business setting it's because they want to get something done. They have a task to complete, a problem to solve.

A Week in Google: Remove H.264, Get Mocked by Microsoft

Sticks and stones! There was a lot of teasing on the playground this week after Google announced the removal of H.264 video support. 

WEM: Search Engine Optimization (SEO) Pitfalls

Bringing someone to your website is just the first step. Unless they complete a task you have wasted time and money.

Pew Study: 65 Per Cent of Users Pay for Online Content

A recent study by the research organization Pew Internet makes online content producers happy. Among the finding of the survey, the most impressive one is that 65 per cent of users have paid for accessing or downloading online content.

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A Look Back at Web Engagement in 2010

This year CMSWire closely examined the different ways companies are approaching web engagement management (WEM). From the iPhone to the iPad to mobile browsers, applications and beyond one thing became clear: engagement environments extend far beyond the desktop. As well, organizations had more to compete with in order to win the attention, never mind the hearts and minds, of their audience. Here’s a review of the key WEM ideas and lessons learned in 2010.

Yahoo! Faces Troubled Times, Cuts Staff and Products

Sadly, it may not be a very merry Christmas for the Yahoo! team. After dodging weeks of rumors, it's been confirmed that the company is eliminating a significant chunk of its staff, along with about a half dozen products. 

Things Are Better Than We Think

As 2011 approaches perhaps the best thing we can hope for is some optimism.

Twitter Pushes Social Media Marketing with Revamped Site

Rumors of Twitter's slowing progress were all over the Web this week, but recent news gives reason to believe the microblogging king will still be on top in 2011. Specifically, the relaunch of its business site now includes a form that companies can use to purchase Promoted Accounts, Promoted Trends or Promoted Tweets.

The Golden Age of Blogging?

Remember when blogging was cool and new? Now it is only cool, as we reach the peak of blogging with 14% of Americans doing it. This is what data from a recent Pew Report shows.

A Week in Google: Here Comes the Web in 3D, Fiber Network to Follow

If you were disappointed at the postponed release of both Chrome OS and Google’s fiber-optic network, perhaps this will cheer you up: The Internet giant moved its WebGL 3D graphics API for JavaScript to beta, opening up a door for developers to begin creating three-dimensional Web apps. 

Browser Wars: Is Chrome Really Ready for Business?

Today Big G announced that its browser baby, Google Chrome, is ready to leave the nest. That is, it's being pushed as appropriate for corporate use. 

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