Web Engagement News & Articles

Microsoft (news, site) is officially bringing its Xbox Kinect movement tracker/camera system to PCs, where it could soon watch what we browse and how we interact with the Web.

And now for another announcement in the white-hot world of....URL shortening? Yep. In the second URL shortener announcement this week, bit.ly (news, site) is announcing that its bit.ly Pro service, which lets organizations set up custom short domains, is now going to be free. 

Social media dashboard provider HootSuite (news, site) aims to kick off the next hit phase of online publishing with a new collection of secure social and workflow tools. Read on if you're into scheduling, granular permissions and that whole drag-and-drop thing. 

Since we last reported on the state of video in e-Commerce, there have been quite a few developments that have influenced video use in the enterprise. In its quarterly report, SundaySky focused on the state of video in e-commerce websites in Q1 2011 and revealed that more retailers are embracing video as more customers are subscribing to online retailers’ YouTube channels.

Meltwater Buzz is a SaaS social media monitoring solution that will provide you with plenty of insight into how your brand is perceived across the social web. Today, a new module has been added that takes this process a step further and integrates Social CRM capabilities.

What's the ROI of social?

Facebook (news, site) has seen the advantages of RockMelt's browser as it signs a partnership to improve integration between the social network and the social browser.

Is your URL shortener failing to meet your business needs? Enter Bizo Switchboard. The folks at Bizo have introduced the open beta of their product, designed to provide third party-certified, anonymous business demographic data on more than 85 million business professionals.

Numbers soared to surprising heights when LinkedIn went public, so naturally rumor has it Facebook (news, site) is is preparing itself for an IPO that could surpass US $100 billion. 

When asked about the quality of his tanks, Joseph Stalin famously quipped, “Quantity has a quality all of its own.” Today most people running social networks and communities have the same outlook. The value of the network is measured solely on the number of members -- and bigger is always better. These networks pay very little attention to user profiles or to the quality of the communications.

This week Endeca (news, site) rolled out InFront this week, a brand spankin' new customer experience management platform. With the future in mind, the features mainly enable businesses to deliver targeted customer experiences to any channel. 

They call it Pugpig (news, site) and it just might revolutionize how we publish content to iOS-powered mobile devices. Pugpig is an open source framework that enables you to publish HTML5 content in the form of a magazine, book or newspaper to iPhone and iPad devices. It's slick and feels like you are using a native app (we tested the it on the iPad). Is this the future of mobile publishing?

Want to convince your company to start an online community?

YouTube (news, site) has just unveiled a new service, putting all the best clips from particular sites or blogs in one place with its 'As Seen On...' pages.

Two valiant startups have joined forces this week in an effort to cut down the noise on Twitter (news, site). Together, StrawberryJ.am and Buffer lace together a Twitter-powered reader and scheduler in order to dig up and retweet the top stories in your social stream.