Web Engagement News & Articles

Heads up for all you social media experts -- you should be focusing on the enterprise.

The Web is more mobile than ever. Being able to deliver a user friendly view of your organization’s digital presence has become increasingly important to be competitive, gain market share, and increase customer satisfaction, user base engagement and loyalty. Needless to say, smartphone and smart device use is on the rise.

Earlier this week, we at CMSWire hosted a Social Business tweetjam focused on the role of communities in social business. A lot of great contributors and keen insights were presented. In this article we've untangled the tweet stream to bring you some key takeaways.

Jive's (news, site) partners are getting an extra bit of social business loving this week with the introduction of the Jive Social Network.

Enterprise collaboration service Flowr offers a simplifed design and mobile features that encourages communication and activity via a bright and uncomplicated layout.

We continued down the Communities in Social Business road this week, focusing on missed opportunities, culture issues and best practices. 

Last time we checked in with Clearspring-owned company AddThis (news, site) the bookmarking site was touting their new Social Toolbar for IE as well as a plugin for Movable Type. This time around the team is launching a new way for publishers to track simple sharing.

For all you Google Analytics fan kids, we've taken a peek at some of the coolest parts of the new version release. We've also got some news on Chrome 12, Discussion improvements and a couple of hot acquisitions. 

Dissatisfaction is spreading through the world of web content management like an epidemic, and while it’s easiest to pass the blame off on the tools you use, chances are that good ol’ fashioned human failures are the actual culprit. In fact, changing content management platforms could be the most detrimental thing you do for your company this year.

Following a strategy that has brought success to companies such as LinkedIn, Zynga (news, site) -- the maker of online social games such as FarmVille and CityVille -- is preparing for a limited initial public offering by the end of this month. But can a company really make a living selling imaginary cows?

Salesforce.com (news, site) shed some major cash the data.com domain name this week. The exact figure isn't known, but rumor has it it exceeds US$ 1.5 million. 

Google recently rolled out a new and improved version of Google Analytics called version 5. Hot from CMSWire labs, here are 3 killer new Google Analytics features all you power users can now enjoy. 

“Easy to use” is a natural requirement for a content management system (Web CMS). The bottom line for every organization is being able to use the tool the way it’s meant to be used in the most efficient way. But when choosing a Web CMS, what do you look for in terms of ease of use?

Now that's progress. It's taken Internet Explorer one and a half decades to reach version 10; Google's (news, site) Chrome hits 12 in less than three years with the latest stable release.

Though Facebook's (news, site) facial recognition feature has been around since December of last year, the move to make it opt-out instead of opt-in has ignited the sort of privacy uproar we've come to associate with the social network.