Modesty is an uncommon virtue among software vendors. It doesn't matter what part of the technology market they represent — customer experience, digital marketing, social business, web content management systems ....
Everyone claims to be the best, either overall or at least in some niche of its market. And everyone claims to be growing — fast, faster, fastest of anyone in the market.
Now how is that possible? More importantly, how can you validate these growth claims?
It's a tedious, messy job. But someone has to do it. And fortunately, in this case, Deloitte stepped up to the task.