Web Trends News & Articles

A new study reveals that understanding your website’s demographic could reap big rewards for your online advertisements. Bizo, an online advertising targeting firm surveyed over 80 million business professionals between January and July 2010. What they found is not only interesting, it also provides context for better understanding your current results and how they might be improved.

A new survey by SDL Tridion (news, site), which surveyed 113 marketing, communications and branding decision makers across Europe, revealed business is slow.

Seventy percent of businesses take two weeks or longer to roll out new marketing campaigns. Back in 2007, SDL Tridion conducted a similar survey of U.S. senior marketing executives with similar results.

Back then, 68% of web campaigns didn’t happen on time.

We're not even a month into the new year, but already there is speculation as to what web design will bring. Identifying on-going experimentation may lead us to new and exciting design approaches.

So what new trends will 2009 most likely bring?

It wasn’t long ago, when SDL Tridion announced a partnership with WebTrends to improve its online web metrics value proposition. Now they have another partnership.

This new arrangement is dangerously close, yet somewhat different. While WebTrends is tasked with integrating their analytics package with SDL Tridion R5 CMS, Unica will take care of another niche - enterprise marketing management.