Content Management Matters ™

Attending a lot of conferences on Web 2.0 and Enterprise 2.0 lately? Sure you've come away with some great information, probably a ton of potential vendor solutions and more consulting business cards then you've ever dreamed of having in your roledex. But are you still wondering how to implement social media on your website?

1to1 Media is having a Webinar that will be of interest to you: Get Past the Social Media Hype: Here`s how to create real value from online interactions. The free webinar will be held on Wednesday, July 16 at 2PM EST and is designed to teach you how to increase customer engagement and loyalty and drive up your marketing and sales metrics using the latest social media technologies:

• Understand how to apply the basic of social media to your business
• Learn how to select the right options and set objectives for your initiatives
• Define how each social media technology will contribute to your success
• Learn how to use these technologies to drive bottom line results.

This is not a webinar about a specific social media technology or vendor. It is business focused showing you to take advantage of these new technologies that have become essential elements of any website design today.

So if you still aren't sure how social media is helping drive your bottom line and bringing you in more customers, sign up and learn a little.

Need to get a handle on the ever-changing rules of records management for the almighty internet? The Association for Information and Image Management (AIIM) is conducting a webinar tomorrow from 2-3PM Eastern.

During "State of Electronic Records Management," speaker Bob Larrivee of AIIM will walk you through the following fresh criteria:

• How modern organizations apply records management policies
• Best practices and new technologies
• Ensuring regulatory compliance while using new technologies
• Improving enterprise efficiency amidst all this new techno hoo-ha

If you happen to be super-exacting, you can follow along with the New Rules of the Road pull-out, available on the AIIM site.

The webinar is sponsored by Plasmon alongside AIIM, in conjunction with a number of big brands (EMC, IBM, ABBYY, Kodak, TOWER) that make your professional development less painful on the wallet. Make tomorrow slightly more productive; register now.

On the hunt for a value add with minimal commitment? Check out these webinars for NTEN.

The Nonprofit Technology Network (NTEN) is an organization comprised of IT professionals working to empower non-profits to utilize new technology. Members learn how to “strategically use technology so that they, in turn, make the world a better, just, and equitable place.”

Those involved also get a plethora of opportunities to network, from discussion groups to webinars. Salivating yet?

As NTEN's Member Appreciation Month comes to a close, the org is hosting three webinars in three days. They focus on topics like online giving, fundraising and implementing Internet strategies. More details below.

Trying to work out how to bring innovation to the archaic practice of document imaging?

Prick your ears up for this webinar sponsored by KnowledgeLake. It takes place on Thursday November 8, 12 PM CCT.

Listen in as Bill Trippe of Gilbane and Bob Bueltmann of KnowledgeLake discuss the practical aspects of SharePoint, enterprise CMS and various platform strategies. The event is sponsored by KnowledgeLake.

Register with them. When you do, you'll receive a white paper on SharePoint and the "platform approach" to document imaging solutions, courtesy of the smart folk at Gilbane.

Some time ago Forrester pointed out that the biggest obstacle to "realizing ROI with (Enterprise) web CMS projects" is the failure of users to adopt the product and integrate it into their daily work lives.

Does that sound surprising? Probably not.

Here's the real surprise: we can guide users to more productive behavior. Gilbane Group promises to show us how.

But to get there, prepare to think long and hard about web usability; in particular, how it can bring users what they want.

Despite a broad track record across the digital space, the notion of wikis in the workplace still makes enterprises twitch with fear. Whether because they don't fully understand what a wiki is, or because the word itself conjures up visions of Lord of the Flies (employees running amok, unmanageable access to all kinds of information), many fail to realize the benefits of this helpful collaboration tool.

Wikis can help employees share information, track workflow and allow users to edit and author information with ease, often saving time and money.