Web Experience/Engagement Management (WEM) Articles

It's spring cleaning time, and Microsoft has been busy with Bing. In October it launched six new apps for Windows 8, which it extended to Office 365 at the beginning of February. This week, it announced on the Bing blog that it is now upgrading those apps.

Analytics and digital marketing vendor Webtrends is building on its Streams technology with the debut of Action Center, the system's new home for putting real time analytics to use in remarketing campaigns (among other things).

Analysts live to measure things, so what better company to have at the eMetrics conference than the world's largest retailer, Walmart. They have terabytes of data to measure and learn from.

We all know how useful Customer Communities can be in today's customer focused world. This month's Tweet Jam will take a look at the best practices and challenges businesses face when attempting to engage with their customers through the use of communities. 

Web browser provider Mozilla is introducing the alpha version of “TowTruck,” a new open source service designed to ease online collaboration.

Companies today are acutely interested in becoming more customer-centric and increasing customers' lifetime value. One key way to deepen engagement with customers is by creating and cultivating a customer community, but many companies don't know how to develop a compelling community -- one that keeps customers engaged over time. 

As a recent report documents, the left-for-dead newspaper industry is reinventing itself by developing new revenue streams that build on its local resources and, often, on digital media. Now, a major new effort -- the largest collective commercial effort by newspapers since the founding of the Associated Press -- is launching this week a new digital application and community based on reinventing the advertising circular. 

We’re all online. And we’re spending more and more of our time there. Strategy must change because of online.

A Siri-like intelligent voice agent for business. That’s the idea behind a new cloud-based virtual assistant called Excendia, which startup Speech Mobility says makes business phone systems smarter and safer.

Anyone hoping for big new things from the next Nokia Lumia Windows Phone 8 device will be left wanting, as it looks like a modest upgrade in technology and power.

Plan Your Social Business
We talk about it, businesses strive for it, but we've a long way to go before "social business" becomes just "business". And while we're here, take a minute to consider the "problem" with social according to Symon Garfield.

Is Your Community Successful?
Here are 5 signs your customer community is working, and 3 community adoption issues you might need to work through to achieve success. 

Managing Your Records the Right Way
Most organizations aren't doing records management right. Take a look at one journey through a records management implementation to gain some insights and best practices.

CXMChat Tweet Jam
With our Google Hangout successfully completed (watch the #CXMHangout video replay), we'd like to switch your attention to our upcoming April 24th Tweet Jam. The topic -- Building successful customer communities. Stay tuned for more details.

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Around the Web

• 4 Exercises To Improve Internal Collaborative Planning
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• What Would You Give up to Get Back?
• Avoid the "All Listen And No Action" VoC Program Trap
• 11 Inspiring Quotes From Sir Richard Branson 

Featured Events (all events | post your event

• Apr 18 -- Forrester's Forum for Marketing Leadership Professionals Los Angeles
• Apr 24 -- CMSWire's April Tweet Jam: Growing and Engaging Communities #CXMChat
• Apr 29 -- Gartner Portals, Content & Collaboration Summit San Diego
• Apr 29 -- Document Strategy Forum
• May 07 -- J. Boye Web & Intranet Conference Philadelphia 2013

Featured Jobs (all jobs | post your job)

• Senior UX Designer in Massachussetts at Bridgeline Digital
• Experience Designer in Seattle at Adobe
• Content Strategist - Developer Content in California at Facebook
• Surface Business Manager in Washington at Microsoft
• Managing Editor, Content in California at LifeLock

 Twitter is a lot of things to a lot of people, but for those who follow it to expand their musical scope and social circle, a new mobile app and service should help focus attention for all those into top and new tunes. 

This week marked the second in our monthlong focus on customer communities. We also saw some critical views of the ever so popular SharePoint -- is it maybe not the end all, be all so many of us thought it was?

Here’s the scenario: a scantily clad woman wearing a string bikini approaches your table while you’re stuffing yourself at an all-you-can-eat brunch and tries to sell you a membership to a gym.

Wrong time, wrong place, and just plain odd, right?

When it was first introduced in late 2010, the Rockmelt social browser seemed like a next step -- instead of connecting with friends on social sites, users could connect with them directly through the browser. Rockmelt was “a browser,” co-founder Eric Vishria said at the time, “that does more than just navigate pages.” But next steps can go in unforeseen directions, and the company announced this week that it will soon "end-of-life" its social browser.