Articles

Tag: ebay

  • What's the Big Deal About Digital Experience? [Video]

    What's the Big Deal About Digital Experience? [Video]

    If you're still dragging your heels on digital transformation, let me tell you a story.  Back in the mid-1980s, when I was working at a major city daily newspaper, someone brought up the emerging threat from this thing called the Internet. Almost everyone in the room laughed.

    Continue reading...

  • Are You Evolving As Fast As Your Customers?

    Are You Evolving As Fast As Your Customers?

    Tami Cannizzaro has some actionable advice for anyone tasked with marketing a product or service: Keep moving. Cannizzaro, senior director of marketing for eBay’s Enterprise unit, warns that consumers are constantly changing — and that effective marketing campaigns are agile enough to keep pace with them.

    Continue reading...

  • Tami Cannizzaro: Social Advocacy Is the New Marketing #DXS15

    Tami Cannizzaro: Social Advocacy Is the New Marketing #DXS15

    CHICAGO — Think of Tami Cannizzaro, senior director of marketing for eBay’s Enterprise unit, as a marketing unicorn, that rarest of creatures who combines legacy enterprise branding acumen with a guerrilla marketing playbook that includes social media, community building and influencer cultivation.

    Continue reading...

Get the CMSWire Newsletter

  • Receive concise summaries of what's happening in your industry
  • Get access to exclusive reports, white papers and webinars

Join more than 45,000 of your peers:

lock We take your privacy seriously

NL-03a

Get the CMSWire Newsletter

You'll receive:

  • Exclusive Articles
  • Latest White Papers
  • Early Event Invites

Join 45,000 subscribers and growing

We take your privacy seriously

Get the CMSWire Newsletter

Join 45,000 subscribers and growing

We take your privacy seriously

You'll receive

  • Exclusive Articles
  • Latest White Papers
  • Webinar Invites
NL-03a

Join 45,000
of your peers

Get the CMSWire newsletter.
Access exclusive news, best practices and events.