Articles
Channel: Analytics (page 7)
-
Recommendation Engines Can Fuel Your Business, Improve ROI
As charming as the image of little Amazon fairies perusing your bookshelves and credit card receipts may be, the system which offers you “people who bought this also liked…” is a lot more complicated than a simple swish of a wand.
Continue reading...
-
Jon Snow Is Alive! (We Think)
Game of Thrones probably has little to do with your professional life. So consider this gratuitous storytelling for the sake of curious fans of the HBO fantasy.
Continue reading...
-
10 Hot Vendors That Made Gartner's Cool Marketing Analytics List
Still giving lip service to analytics? Then you're probably losing sales. According to two new "cool vendor" reports from Gartner, analytics can help marketers convert contacts into sales.
Continue reading...
-
How to Kick-Start Your Company's Analytics Culture
A true analytics culture is a relatively rare thing. Many of the country’s largest and most respected companies aren’t entirely data driven. Yet a typical Fortune 1000 company will garner $65 million in additional net income with just a 10% increase in data accessibility. So what’s holding up the
Continue reading...
-
Discussion Point: What's the Promise of Predictive Analytics? #pawcon
SAN FRANCISCO — Predictive analytics professionals of all kinds are attending Predictive Analytics World here this week to learn how to strengthen their predictive analytics deployments, capitalize on data science and better leverage big data.
Continue reading...
-
Big Data + Analytics + Business Operations = Magic
The pace that companies generate and collect data shows no signs of slowing down. These businesses are then pouring all of this data into data lakes in the hopes of eventually getting some business value out of it.
Continue reading...
-
Cool Analytics News from Microsoft, Salesforce & Tableau
The hype about big data being the new oil has dropped faster in the past four years than the price of a barrel of crude.
Continue reading...
-
On Our Radar: Bounce Exchange
We continue our series on companies to watch today with Bounce Exchange, a web analytics firm that specializes in behavioral automation. Year founded: 2010 Founders: Ryan Urban and Cole Sharp. Founders backgrounds: Urban is a former director of acquisition at Bonobos and Brickhouse Security. He served on
Continue reading...
-
Look at the Data, Not the Numbers
A business recently showed me its numbers to prove how fast it was growing. Like any business, its aim was to demonstrate its health and vigor. While the numbers looked impressive, they didn’t tell me the whole story. Having more customers is great.
Continue reading...
-
Stop Taking Your Database Administrators for Granted
Database administrators (DBA) are the forgotten men (and women) of the modern IT landscape. We talk all the time about C-level executives and the importance of having their buy-in and aligning with their objectives. We talk about making sure we’re meeting the needs of each specific line of business.
Continue reading...
-
Tableau Gets HyPer With German Acquisition
You could call Seattle, Wash.-based Tableau the sweetheart of the data workers world. Gartner consistently names the data visualization vendor Leader in its Magic Quadrant for Business Intelligence (BI) and Analytics platforms.
Continue reading...
-
Gartner Rates These Companies the Best in Advanced Analytics
Brace yourself: the Gartner analysts who penned this year’s Advanced Analytics Platforms Magic Quadrant (MQ) expect companies that compete using advanced analytics and proprietary algorithms will disrupt entire industries by 2018.
Continue reading...
-
Tackling Silent Customer Attrition with Analytics
Picture the ideal customer: a frequent shopper, highly engaged and loyal. But most business can tell you even the “ideal” customer can be fickle. She'll turn away (or be lured away) in an instant, without any warning.
Continue reading...
-
SAP Brings Advanced Analytics to More Fingertips, Buys Roambi
Analytics are all about the end user in the digital age. Providing decision makers with real time intelligence on demand and on the spot is a must. Analysts at Gartner pretty much said as much in this year’s Magic Quadrant for Business and Intelligence Platforms report. So it’s not
Continue reading...
We take your privacy seriously