Articles
Channel: Customer Experience (page 2)
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How Predictive and Prescriptive Analytics Improve the Call Center Experience
Here we explore the ways predictive analytics and prescriptive analytics are being used in the call center today, and trends to watch for tomorrow.
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Qualtrics Announces Upcoming Release of Experience ID
Today Qualtrics announced the upcoming release of Experience ID, the company’s newest addition to its Experience Management (XM) operating system.
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Gushup Acquires Dotgo to Extend Conversational Messsaging Capabilities
Conversational AI software company Gupshup announced its acquisition of Dotgo last week to extend conversational messaging platform capabilities.
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Moz Releases SEO Tool, Blueshift Updates Customer Data Platform & More CX News
Moz releases new SEO tool, Blueshift updates customer data platform (CDP) and more CX news
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So What Exactly is Journey Orchestration?
Journey orchestration technology is a must-have for brands in today’s overcrowded digital landscape.
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What Is a Customer Data Platform (CDP)?
We cover what a CDP is, what it isn't, to help understand how these marketing managed platforms can help create a unified customer experience
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Sprinklr Announces Sprinklr Modern Care
Sprinklr today announced its new AI and automation features — dubbed by the company as the “next generation of Sprinklr Modern Care.”
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NielsenIQ Set to Acquire Rakuten Intelligence Data Impact
NielsenIQ, a measurement and data analytics provider, has entered into two acquisition agreements in an effort to strengthen its omnichannel suolutions.
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How Much Customer Data Should You Collect? Sometimes Less Is More
The types of customer data business can collect are plentiful. However hoovering up all the data you can isn’t the best strategy.
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Where to Look for New Customer Experience Talent and Leadership
Looking to replace a key CX employee or manager? That replacement may have to come from outside of the company.
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Optimove Obtains $75M to Scale Customer Journeys and Personalization
Optimove announced today a $75 million investment led by global growth investor Summit Partners.
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Freshworks Debuts IPO, Optimizely Launches Data Core Service & More CX News
Freshworks files IPO, Optimizely launches data core service and more customer experience and digital marketing software news.
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Unforgettable Customer Experiences Share a Common Trait: Authenticity
What is authenticity? How can you leverage it in your business to deliver truly authentic experiences?
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Oracle Announces New Automated Lead Generation and Qualification Solution
Part of Oracle Advertising and CX, Fusion Marketing enables marketers to create campaigns that span traditional marketing and advertising channels.
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