Benchmark Email is a multi-national email marketing company with offices in Long Beach, CA and Gurgaon, India providing solutions for small businesses and corporations. It also provides technical and marketing support from India to both the US and the World.
- HQ Location
- United States
- Year Founded
Products by Benchmark Email
Marketing leaders everywhere have spent the last few weeks taking stock of our "new normal” and what this global pandemic means for their brands. Continue reading...
Open rates on marketing emails rose over the past four weeks as companies lean toward email to connect with customers, a report from HubSpot found. HubSpot, which provides CRM and marketing automation software, has been running numbers on marketing emails through the COVID-19 crisis and found st...Read more
It's been a month since I wrote "Marketing in a Crisis." At the time, the coronavirus was starting to worry me but I thought if I just wrote about that, it might seem too reactionary. Continue reading...
Over the last few years, marketers have been reevaluating where they choose to spend their marketing media budget. They've also been critically assessing their relationship with external platforms, from the data provided by social media platforms purporting to represent customer behavior to not...Read more
Emails represent a critical marketing tool for many organizations. But while a single email may go unseen because the person is too busy or just overlooks it, sending too many emails will result in the person ignoring the message, flagging it as spam or blocking all future emails. Continue read...Read more