A marketing automation platform that delivers end-to-end processes for efficient lead management. Its functionality covers important areas such as 360° customer view and segmentation, lead management, website behavior tracking, trigger campaigns, e-mail marketing, event management, productivity tools and business process management.
Primary Use Cases
Catching up on the latest in customer experience software news.
Here is this week's round-up of digital workplace news
Technical documentation plays a larger role in the customer journey — pre and post purchase — than most businesses currently account for.