A marketing automation platform that delivers end-to-end processes for efficient lead management. Its functionality covers important areas such as 360° customer view and segmentation, lead management, website behavior tracking, trigger campaigns, e-mail marketing, event management, productivity tools and business process management.
Primary Use Cases
The entire premise behind predictions of the end of the document and the effort to eliminate paper seem misplaced.
Clearing up the misconceptions, uncovering the hidden benefits and reaffirming the unique value a CDP provides.
While many enterprises are rushing to deploy AI to keep up with their competitors, they often overlook the human skills needed to make a deployment successful.