A marketing automation platform that delivers end-to-end processes for efficient lead management. Its functionality covers important areas such as 360° customer view and segmentation, lead management, website behavior tracking, trigger campaigns, e-mail marketing, event management, productivity tools and business process management.
Product Details
- Product
- bpm'online marketing
- Company
- bpm'online
- HQ Location
- United States
- Year Founded
- 2011
- License
- Commercial
- Deployment
- SaaS, On-Premise
Tags
business process management, crm, marketing automation
Primary Use Cases
marketing automation
Related News
-
Feb 22
Information Management Remains a Problem for Many Enterprises
It has been difficult to quantify the impact of information management on productivity, but recent research shows just how bad it can be.
-
Feb 22
Lytics Nets $35M, Ars Logica Names WCM Leaders, More News
Lytics gets a $35M Series C, Adobe unveils Adobe Target, Ars Logica releases Compass Guide to WCM and more customer experience news.
-
Feb 22
Transforming the Service Desk: Adding AI to the Team
Leading enterprises recognize the rising number of service requests as an opportunity to innovate and incorporate AI.
