A marketing automation platform that delivers end-to-end processes for efficient lead management. Its functionality covers important areas such as 360° customer view and segmentation, lead management, website behavior tracking, trigger campaigns, e-mail marketing, event management, productivity tools and business process management.
Product Details
- Product
- bpm'online marketing
- Company
- bpm'online
- HQ Location
- United States
- Year Founded
- 2011
- License
- Commercial
- Deployment
- SaaS, On-Premise
Tags
business process management, crm, marketing automation
Primary Use Cases
marketing automation
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