Canvasflow specializes in simplifying the creation, manipulation and processing of digital content for multi-channel publishing. Canvasflow integrated with leading app and social publishing platforms and are designed to fit seamlessly into existing workflows.
- HQ Location
- United Kingdom
- Year Founded
Snowflake, a cloud data platform which includes hosting for Customer Data Platform (CDP) providers, sold 28 million shares and raised almost $3.4 billion from its IPO this week. The company is now valued at $70 billion. It is now the largest IPO in the software category. VMWare ra...Read more
Google Analytics launched its App + Web feature in 2019. True to its name, App + Web combines the dimensions and metrics of app and website data into one report view, to simplify reporting on customer behavior. I wrote about the details in this July 2019 post. Since then, Continue reading...
As far as intent data use cases go, leveraging intent to support sales-development efforts may be the most common — even among B2B marketing teams, who are increasingly overseeing the sales-development role. According to a recent TOPO survey, “Selecting or prioritizing accounts” is the No. Cont...Read more
Every year since 2012, Gartner’s annual CMO Spend Survey has tracked marketing budget as a proportion of company revenue. Over recent years the story has been one of budget stability, with the average marketing budget hovering around the 11% mark. Continue reading...
Email has been a particularly useful marketing channel for businesses. But in recent times, niche email newsletters have grown in popularity. According to The Content Marketing Institute, 81% of B2B marketers say their most used form of content marketing is an email newsletter. Continue reading...