CONNECT is Brick Street Software's flag-ship multi channel marketing platform. CONNECT helps enterprise large-volume senders coordinate multi channel campaigns across all touch points from a unified customer database. The platform is vendor agnostic and complementary to existing business intelligence/marketing software investments within a companies IT ecosystem.
Primary Use Cases
Multichannel Marketing Messaging Software.
For many marketers, user-generated content (UGC) is a dream come true — and it’s not hard to understand why. One reason is obvious: Free content frees up time and dollars for other campaigns. Another reason is its effectiveness : User-generated content increases brand en...Read more
Chicago-based Aprimo introduced an automated, artificial intelligence-driven tagging to its digital asset management (DAM) solution this week. The company also introduced new connectors to content management systems including Adobe Content Cloud, Aspera and Sitecore. Continue reading...
Marketing technology vendors face a "multi-faceted" challenge to ensure their personal-data-gathering systems comply with the European Union’s General Data Protection Rule (GDPR). Specifically, they must secure data against unauthorized access, facilitate a deeper level of customer consen...Read more