eMessage is a solution enabling managers to extend campaign capabilities to email and other outbound digital channels with the ability to create, preview, test, execute, and track messages.
Product Details
- Product
- eMessage
- Company
- Unica (IBM)
- HQ Location
- United States
- Year Founded
- 1992
- License
- Commercial
- Deployment
- On-Premise
Tags
email marketing, marketing automation, marketing campaign
Primary Use Cases
Marketing Automation
Related News
-
Mar 29
Marketing Reinvention: 4 Big Lessons Learned Over 4 Decades
With each passing decade came a lesson (or two) that still applies today. Here’s what you can learn from the last four decades of marketing. Continue reading...
-
Mar 29
AI’s Role in Digital and Retail Personalization, Part 3: Synchronicity for Exceptional Customer Expe...
In the final and third part of this series, we discuss how retail and digital can coexist and provide massive dividends for customer satisfaction and revenue. Continue reading...
-
Mar 29
When Good CMOs Go Bad: Tales of Woe in the World of Digital Operations
Safeguard against lousy CMO decisions, find the right balance between innovation and accountability and ensure stakeholder buy-in. Continue reading...