The EngageSciences platform enables brands to create social marketing programs that maximize the lifetime value of fans. Using EngageSciences' profiling and segmentation capabilities, brands understand the voices behind the conversation.
Before investing in an expensive new MarTech system, consider these tried-and-true methods of moving your marketing initiatives forward.
With the proliferation of data and analytic tools, spurious 'insights' are more common. Here are tips for separating coincidences from true results.
Will 2018 be the year of virtual reality marketing? Will Amazon’s Alexa become the hot new content marketing channel? Experts weigh in on what we can expect next year.