Hull is a digital marketing solution that enables brands to analyze and understand exactly what inspires and motivates consumers and leverage that knowledge to connect with customers. It integrates a brand’s suite of online marketing channels to build complete consumer profiles.
Primary Use Cases
Outcome (noun): The way a thing turns out; a consequence Whether you know it or not, everything you buy or sell is motivated by an outcome. In your personal life, these outcomes may not always be explicit. Continue reading...
SAP is taking its $8 billion acquisition of customer experience and employee experience management provider Qualtrics public. SAP announced Sunday, July 26, its intent to take Qualtrics public through an initial public offering (IPO) in the U.S. Continue reading...
From school to work to socializing to shopping, life has moved online in 2020. With in-person interactions either greatly limited or out of the question, the customer experience and digital experience have merged. That means business leaders need to think about customer experience holistically....Read more