Impact Radius, Inc

Impact Radius, Inc

Impact Radius, Inc is a Software-as-a-Service and technology company that offers a performance-marketing suite for advertisers and agencies. It also provides tag management, multi-channel media tracking, call tracking, mobile tracking, conversion attribution, and advanced partner management products. It serves retailers, travel agent channels, financial services, lead generation marketing, cost-per-acquisition networks, direct response television advertisers, business-to-business, and mobile marketing. It operates as a subsidiary of Estalea, Inc.

Company Info

HQ Location
United States
Year Founded
2007
Employees
51
Website

Products by Impact Radius, Inc

Company Headquarters

Related News

  • Oct 16

    How to Mitigate the Risks of User-Generated Content

    For many marketers, user-generated content (UGC) is a dream come true — and it’s not hard to understand why. One reason is obvious: Free content frees up time and dollars for other campaigns. Another reason is its effectiveness :  User-generated content increases brand en...Read more

  • Oct 12

    Aprimo Introduces Automated Tagging, Connectors to DAM Platform

    Chicago-based Aprimo introduced an automated, artificial intelligence-driven tagging to its digital asset management (DAM) solution this week. The company also introduced new connectors to content management systems including Adobe Content Cloud, Aspera and Sitecore. Continue reading...

  • Oct 9

    Are MarTech Vendors Prepared as GDPR Deadlines Approach?

    Marketing technology vendors face a "multi-faceted" challenge to ensure their personal-data-gathering systems comply with the European Union’s General Data Protection Rule (GDPR). Specifically, they must secure data against unauthorized access, facilitate a deeper level of customer consen...Read more

  • Oct 6

    Subscription Boxes Another Rising Example of Digital Disruption

    Remember when Amazon introduced subscriptions for consumer good items like toothpaste and paper towels? SAP Hybris co-founder, president and tech entrepreneur Carsten Thoma does, because the development helped nurture a theory he had about the direction of online commerce and retail in general....Read more

  • Oct 5

    Why Marketers Have AI on the Brain

    BOSTON — As the leaves in this New England city change colors and meet their demise, discussions of artificial intelligence and its practical application in marketing remain very much alive. What’s a marketing conference, after all, without talk of artificial intelligence?  Sc...Read more

Add a Product  

Suggest a Product

1 2 3