InfiniGrow is an AI-driven marketing planning optimization platform that helps B2B SaaS marketing teams uncover the business impact of any marketing activity and continuously hit their KPIs by optimizing their budget allocation towards the best-performing channels.
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In 10 years, we’ll look back at 2020 as the beginning of the end of the wild west of data.
'Trust is a key element in the overall customer experience. Brands that cannot provide a high level of trust cannot provide a high level of CX.'
Content is everything for many organizations, but many seem to be creating wasteful content that doesn't service the needs of their audience.
LinkedIn has its own variation of Lookalike Audiences, a feature aimed at helping marketers target ads at people who are similar to a given page audience.
Pinterest released a new tool, Pinterest Trends, in beta last December, to provide marketers a view into the top US search terms from the previous 12 months.