The Integrated Marketing Portal, or IMP, was developed to streamline the marketing process by bringing together critical data, creative brand identity and marketing communications all under one SaaS platform. Its features include creating and delivering direct mail, sending e-mail campaigns, posting to social media, managing e-mail and direct mail lists, integrating with blog, e-commerce store or other data source and achieving multi-channel marketing goals in one cloud-based software system.
Primary Use Cases
A new era is rising that revolutionizes marketing yet again and will add greater precision to the content and focus of marketing.
Modern architectures can prevent server overload and capture revenue during unexpected traffic surges.
What is keeping companies from cracking the code and perfecting the full customer experience?