Mouseflow provides a tool for recording website visitors and building heatmaps of where they go on a given page. It serves agencies, ecommerce, education and government websites around the world.
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Products by Mouseflow
We live at a time when customers are increasingly powerful — and fickle. As a result, tracking customer journeys, taking insights from those journeys and developing digital experiences to continue customer engagement has become even more complex. Continue reading...
When we think about transformation, we think change. Consider societal shifts over the years: television, email, smartphones and the list goes on. When these technologies were first introduced, were people as receptive as they are today? Of course not. Societal transformation does not occur ove...Read more
LAS VEGAS — Fourteen thousand data enthusiasts descended on Tableau Conference 2017 in Las Vegas this week to grow their wrangling skills, engage with Tableau Zen Masters and compete in Iron Viz, Iron Chef-like competitions where contestants start with the same data sets and work to build...Read more
Whenever you find organizations behaving badly you can nearly always find a series of metrics driving that bad behavior. The Irish Police (Garda) have been under intense scrutiny recently over the falsification of millions of breathalyzer tests. To achieve targets, numbers were made up. Conti...Read more
Ask any parent, and you’ll hear plenty of stories about how time seems to fly from the day their children are born until they’re walking, talking and heading off to school. These days, the transitions taking place in mobile analytics seem to be happening with equal speed. Continue r...Read more