Mouseflow provides a tool for recording website visitors and building heatmaps of where they go on a given page. It serves agencies, ecommerce, education and government websites around the world.
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Products by Mouseflow
Do a search for “data scientist” on LinkedIn, and you might be surprised to see how many of these pros have “seeking new position” headlining their profile. There certainly appear to be a large number of between-job data scientists right now. Continue reading...
The rush to work from home in the shadow of COVID-19 has altered how people communicate. Professionals rely on video calls as a primary channel, when as recently as January people considered video tools as ancillary. Analytics is no exception. Continue reading...
First published in 2003, the best-selling-book-turned-movie "Moneyball" is generally credited with launching the analytics revolution that today dominates the baseball landscape. It chronicles how then Oakland Athletics general manager Billy Beane leveraged data analytics to help the small-budg...Read more
Welcome to the experience economy, where experience is the product. Brand perception and longevity take a backseat as customers make purchasing decisions based on their most recent brand experiences. And often, those experiences are digital. Keeping up with customer expectations as well as digi...Read more
Brands continue to invest more in social media marketing each year. In fact, HubSpot found that 74% of global marketers currently invest in social media marketing. And with this adoption, there’s been enormous amounts of data collected in an effort to measure the success of social media campaign...Read more