Piwik is a free and open source web analytics software project created by a team of international developers.
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Products by Piwik
Nobody likes dealing with angry customers, but doing so can be a competitive advantage for many brands. Qualtrics found that 50% of shoppers think their complaints don’t go to anyone who can or will act on it. Continue reading...
COVID-19 has disrupted the way companies do business, forcing many to reconsider how they use complex algorithms and models for forecasting a variety of tasks, from sales to budgets to when certain items come back in stock. Continue reading...
The consumer privacy landscape is rapidly changing. Europe has been leading the charge with the General Data Protection Regulation (GDPR). In the US, however, companies are faced with a patchwork of laws. The California Consumer Privacy Act (CCPA), one of the better known regulations, just...Read more
A specific strength of the Toyota culture is to come up with innovative ways to visualize problems. This is a particularly critical skill when it comes to digital because digital is a reduced sense environment. It’s very hard to get a "feel" for digital problems. Continue reading...
Forrester’s The US Customer Experience Index, 2020 (paywall) found that 27% of brands improved their customer experiences in the last year, marking a significant jump following years of minimal gains. Continue reading...