Responsys Interact Suite provides marketers with applications to create, execute, optimize and automate marketing campaigns across the interactive channels, such as e-mail, mobile, social and the Web.
Primary Use Cases
Marketing Automation. Enterprise Email
Marketing qualified leads, website return visitors, SEO rankings, social media influence, ‘click to open’ ratios … these are just a few of the dizzy array of metrics digital marketers use. Continue reading...
For over two years, I’ve managed the Content Corner email newsletter. It’s sent out every other Friday with love and care, assembled 100% by yours truly. I curate content about marketing and add in some splashes of original commentary. Continue reading...
Sitecore, a digital experience software provider, had a big launch last week. The company released new versions of its experience and commerce platforms — Sitecore Experience Platform (XP) 10 and Sitecore Experience Commerce (XC) 10. It’s been a hot July and August for experience software n...Read more