WebTrends Analytics is a measurement and analysis platform for understanding digital media, website, social, mobile and SharePoint performance. Functionality includes Mobile Analytics and Facebook Analytics.
Primary Use Cases
Web Analytics. Digital Measurement. Conversion & Campaign Optimization.
The insurance industry is no stranger to digital transformation, but it's filled with pain points that insurance marketers must address. Continue reading...
For brands to offer the best customer experiences possible, they need to focus on diversity, equity and inclusion. Here's why. Continue reading...
In our DXS leaders Q&A, Tealium's Heidi Bullock says the most successful companies balance privacy with personalization and bring value. Continue reading...