Articles
Skype for Business continues to attract a lot of love from third-party vendors — including Seattle-based Panopto.
With this week's upgrade of its video content management platform, Panopto included Skype for Business integration.
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It’s time for the digital asset management industry to step up and look to the next generation of digital assets.
We’re already half way through the "semantic web," and with the upcoming predicted Web 4.0, there are exciting and challenging developments in the air.
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Some might see programming people to produce a desired behavior — for example, to encourage training and adoption on new technology systems — as slightly unethical.
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Pricing is a contentious subject in the digital asset management (DAM) world, but it's a topic of near universal interest for anyone involved in the field.
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Everywhere we look, change is permeating businesses: the people, the processes and the technology.
A common concern I heard at three recent content conferences was how to manage these changes and anticipate their effects.
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We are an information-hungry people.
We crave being in the know. We long for things like exciting news, an amazing deal and the feeling of connectedness. In fact, these longings have even spawned their own acronym: FOMO, short for Fear of Missing Out.
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Taxonomy never made sense to me as a hot topic until I found myself in a heated debate with my husband about which product category a mug should fall under in an online store.
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Digital asset management (DAM) technology is nothing new. But in my fifteen years of solution consulting with digital marketing technologies, it has never been an “it” thing, either.
DAMs have just kind of always existed, off to the sidelines, hidden in the shadows.
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Some marketers conflate digital asset management (DAM) with web content management (WCM). It’s an innocent mistake. After all, WCMs often have a media library. Just like DAM, right?
Not so much.
Let’s imagine the customer experience is a dinner party you host.
DAM is the kitchen.
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Our digital future and legacy DNA often clash.
Digital environments and processes, mazes of 0s and 1s, frustrate our taste for simplicity. That's why I’d like to explain the future of digital asset management (DAM) with a bicycle wheel.
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The best part of shopping is when you find something that so perfectly fits your needs or use-cases that you can't imagine life without it.
Take my newest toy: the waffle iron. I’ve always been the kind of person that hates too many gadgets in the kitchen.
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If brand management had a tagline for 2016 it might be, “It’s not about saying it all — it’s about being unique.”
Information overload is the name of the game in digital marketing channels and brands are fighting to rise above the noise.
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Lisa McIntyre knows exactly what it was like to manage content before the digital evolution. She was a librarian.
“During the ‘early years’ of multimedia content, there was relative control over copies of items and a fairly clear distribution channel,” McIntyre, technical account manager at Nuxeo, said during last
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If you have any doubts about the viability — or necessity — of digital asset management (DAM), new estimates about its projected growth should dispel the notion.
The DAM market is estimated to grow from $1.42 billion in 2015 to $5.36 billion by 2020, according to new research from MarketsandMarkets
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