Editorial
Geneva, Switzerland-based Jahia Solutions Group announced last week a worldwide partnership and integration with Translations.com.
With Translations.com, Jahia, a digital experience provider, now offers human translation services to global brands building personalized, one-to-one digital experiences for its global customer communities. Jahia will highlight the integration at its user conference, JahiaX, being held this week in Washington, DC.Translations.com's GlobalLink technology now integrates directly with Jahia's DX7 platform.
It provides, Jahia officials said, translation services for globalized assets to unique brand experiences across web, social, mobile and email channels to drive customer acquisition campaigns, loyalty programs and customer and employee community engagement.
"The ability to offer local-language web content in international markets is crucial for any globally minded organization," Matt Hauser, Translations.com vice president of content solutions, said in a statement. "This integration will allow Jahia users to communicate with customers around the world while minimizing project management burdens and reducing overall translation costs.”
Kevin Cochrane, CMO of Jahia and current user of the integration, said the “central challenge” for CMOs is to “deliver personalized digital experiences for each unique customer at every stage of their life cycle through engaging, localized content for each country and region around the globe.”
The partnership with Translations, he said, will help marketers deliver digital campaigns faster, improve campaign effectiveness and drive higher rates of customer acquisition and engagement across global markets.
Users of Jahia Digital Experience Manager (DX) can send all content on a page for translation with a single click and track the progress of the request in real-time. Translated content is returned to DX directly in the author interface.
In other technology software news ....
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