2018 AMA Winter Academic Conference New Orleans 2018

Description

Bringing together perspectives, approaches and even fields that are outside marketing but studying what we also study (such as computer science). Marketing touches everything these days and the marketing discipline can take more ownership of this.

This theme continues our trend of creating a “big tent” space where marketing scholars from across the discipline come together. It recognizes that marketing is both influencing (and being influenced by) a diverse set of forces from across the business world and academe. This also presents opportunities to engage the world of practice where marketing departments are taking on more complex roles and collaborations.

Registration Details

Add Calendar Event

* required info

Contact Info

Event Details

Enter city name or 'online'
You may use HTML tags for style ("a","b","strong","em","i","u")
NL-01a
Get the CMSWire Newsletter
  • Receive concise summaries of what's happening in your industry
  • Get access to exclusive reports, white papers and webinars

Join more than 55,000 of your peers:

lock We take your privacy seriously

NL-03a
Get the CMSWire Newsletter

You'll receive:

  • Exclusive Articles
  • Latest White Papers
  • Early Event Invites

Join 55,000 subscribers and growing

We take your privacy seriously

Get the CMSWire Newsletter

Join 55,000 subscribers and growing

We take your privacy seriously

You'll receive

  • Exclusive Articles
  • Latest White Papers
  • Webinar Invites
NL-03a
Join 55,000
of your peers

Get the CMSWire newsletter.
Access exclusive news, best practices and events.