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Webinar: How to Create Content for Human Beings

Webinar: How to Create Content for Human Beings

Description

 At our core, we are all writers. We are all humans. And as B2B marketers, over 60% of the buying process is in our hands to manage. We must be experts on the buyer, and must understand them as human beings if we’re going to earn their attention and trust.

Join Cintell and CMSWire on Tuesday, April 28th at 2pm EST. We are staging an intervention.

If you’ve found yourself sending emails meant only to sell, rather than engage and connect, join us.

If you’ve approved copy because of its buzzwords, rather than its ability to inspire action, join us.

If you wouldn’t want to receive a piece of your marketing content for fear of eyes glazing over, join us.

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