Latest Articles
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Guess What? User Experience Matters for Employees, Too
Stop me if this sounds familiar: a system gets upgraded to make things easier for the business at the expense of the people who use the system.
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Customer Loyalty: Understated and Overestimated
Companies continuously understate what it takes to develop and maintain loyalty.
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Bloomreach brXM 14 Released, Crafter Launches Marketplace, More News
Its time for another edition of the open source newsbyte, a monthly look back at all the open source news that's fit to print.
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Audience Targeting in Modern SharePoint
Audience targeting has existed in classic SharePoint for many years in publishing sites. But this new feature makes it much more accessible.
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Looking to Get Your Automation on: Zapier vs. IFTTT
Looking for an automation tool to better leverage a growing set of apps & services, but not sure where to start? Here we look at how Zapier and IFTTT stack up.
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How to Manage Technical Debt When Preparing for a Digital Transformation
Any digital transformation strategy must consider technical debt, because if left unmanaged, it can greatly hinder the pace of an organization’s innovation.
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A New Generation of Collaboration Tools: Is it Really Different This Time?
Collaboration products have been around in their current form since the 1980s. So are the latest products all that different, other than the "teamwork" name?
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What's on the Mind of the Modern CMO?
What lies in store for CMOs as we head into the Roaring '20s? We went right to the horse's mouth to find out what trends are driving digital marketing forward.
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Metrics With Meaning: How to Measure the Customer Experience
When you put time and effort into defining the right metrics and planning your measurement strategy, VoC can have a positive impact on your bottom line.
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Designing Without the Packaging
To save our planet we must first radically reduce the amount of packaging we create and consume.
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What's Under the Hood of a Customer Data Platform?
The CDP Institute's report found emerging capabilities for CDPs, but there's many more flavors in this vendor class.
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Why Culture Change Is Essential for Digital Transformation
Shortcomings in organizational culture are one of the main impediments to company success in the digital age.
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Office 365 Reaches 200M Commercial Users, US Workplace Engagement Is Up, More News
In this week’s digital workplace round-up, Microsoft 365 helps give Office 365 an enterprise push, Gallup sees rise in workplace engagement and more.
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The Customer Goodwill Piggy Bank
A customer is not won or lost in a single event, it's a collection of many events, with each of those moments being a unit of currency.
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SMX West: How SEO and Web Developers Work Together at Under Armour
At times, it can seem like SEOs are from Mars and web developers are from Venus. At SMX West, Dana Tan explained how to bridge that divide.
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How to Provide Ongoing Micro-Training to Employees
Companies with established ongoing training programs perform better than those without one.
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Twitter Acquires Chroma Labs, TTEC Holdings Partners With Pega, More CX News
Twitter acquires Chroma Labs, TTEC Holdings partners with Pega, Reltio introduces Connected Customer 360 and other CX news.
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From Service-Oriented Architecture to Microservices
Designing our applications as small independent units is the first step towards building a modern infrastructure that is nimble, agile and scalable.
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Could California Become an EU Data Privacy Darling?
California’s lead in privacy in the US is widening, and powerful EU data privacy regulators are taking note.
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Office 365: Top of the Heap, But Competitors Are Making Inroads
Although Office 365, Slack and G Suite dominate workplace productivity, businesses are also looking to other apps to achieve business goals. Here’s why.
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