Articles
Tag: ai (page 6)
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The Next Chapter in Artificial Intelligence: Sense and Sensibility
Intelligence informed by emotional empathy is the ideal human behavior — and that should be our model for artificial intelligence
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Nobody Cares About Your Cute Chatbot
Should your chatbot be cute and charming, or should it focus on giving customers what they want, faster?
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Stop Waiting on the AI Sidelines: Here's How to Take the Plunge
There's a big dichotomy between expectation and implementation in the AI realm. This isn't surprising.
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Confused by AI Hype and Fear? You’re Not Alone
Understanding the differences between AI, machine learning and natural language processing is the first step toward determining how AI can help your business.
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Manage the Machines or They Will Manage You
Every organization should be working to build in-house AI capabilities.
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An Introduction to AI for B2B Marketers
What B2B marketers should know about AI, how to think about it and how to start applying AI in your marketing.
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Does Marketing Really Need All the Shiny Bells and Whistles?
How can you deliver a great customer experience without necessarily having the access or inclination to use all the shiny AI bells and AR whistles?
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Where AI Customer Experience Investments Are Paying Off
Businesses that have enlisted AI-enabled technology in their customer experiences are starting to see the results.
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Google Cloud Ups Its Enterprise AI Game
Google may be the cloud underdog, but its rapid progress in enterprise AI is turning that around. Two challenges remain: building trust in AI and AI governance.
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Stop Thinking AI vs. Human, Think AI With Human
A number of cutting edge organizations are viewing AI as a way of supplementing human intelligence.
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How AI is Transforming Copywriting
Is artificial intelligence changing the art of copywriting? We explore the topic and the tools we can look to in 2019 to help improve marketing and sales copy.
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How AI Can Optimize the Everyday Customer Experience
How can artificial intelligence shape the everyday customer experience? We've explored persona creation, hyper-personalization and predictive analytics.
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5 Things to Consider When Using AI for Hiring
Artificial Intelligence in hiring can be a boon, but it doesn't come without its cautions.
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The Next Frontier for IT: AI Ethics
The IT industry has been lagging in examining questions of ethics in technology. That has to change.
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