Articles
Google eliminated bounce rates from Google Analytics reporting. Should we still be following this metric?
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After a period of dramatic change, brands are asking what’s working and what isn't, what matters most to customers, and what is important to employees.
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Does your B2B website act as a static brochure? Make sure you're not making these common mistakes with your B2B website.
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Microsoft Azure services platform 3Cloud announced its acquiring CCG Analytics, a Tampa FL-based data analytics and consulting firm.
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The connector makes it easier to bring data from Microsoft SQL databases into Google Data Studio.
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The labor analytics platform aims to build more efficient workforces and close skills gaps in the global labor market.
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Eye tracking and saliency modeling answer similar questions. But other factors will determine which approach is right for you.
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We dig into the key takeaways from the Fall 2021 series finale of the virtual CMSWire Digital Experience Summit.
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Although AI shouldn’t take over everything, it can automate tasks to reduce friction and create room for humans to shine.
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Most analytics packages will generate a host of beautiful-looking charts, but how many of those actually change how your digital workplace is managed?
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The US federal government has updated its CX framework. The question now is: Can CX professionals learn from it?
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Customer-facing groups have been hit hard, and with very few hiring days left before the holidays, CX leaders are worried.
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A practical framework for building a collaborative, cross-functional account based marketing team and a successful strategy around it.
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To become data leaders, CIOs need to become internal data champions by proving the value of data to other business leaders.
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