Articles
Millennials are looking for convenience, and rigid product and service verticals are failing to provide them with that.
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The customer journey should begin with a well-rounded communication strategy.
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Customers value time so much that they are willing to pay a premium for it.
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How many people have to unsubscribe before marketers decide to invest in truly understanding a customer’s preferences?
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Changes to expect when chatbots become our co-workers.
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Customer experience starts with the first interaction a person has with a company.
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Speech technologies are now part of the customer service mainstream.
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Building brand community requires research.
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Chatbots used for customer interactions leave most people more irritated than amazed.
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In B2C sales, the single most important capability of a chatbot is to recognize when it is time to retreat. Sadly, the technology is not there yet.
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A look at how truly engaging your front-line workforce will improve customer service.
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Contact centers need to understand how they can improve the flow of customer engagement to reap the benefits of AI-infused approaches
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A very real concern companies must focus on is that customers fear AI may compromise their data privacy online.
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Satisfied customers will drive your business. Your task is to improve your customers’ experience. Here's a look at how to measure it.
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