Articles
Tag: digital (page 4)
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Business Agility Emerges From the Many Flavors of Agile
Business agility encompasses literally every part of a business, from its purpose to its team structure to its hiring processes and beyond.
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How You Can Learn to Love Content Optimization
Do you think about content creation as a linear process? If so, you're shortchanging your content strategy. Here's how to change to an iterative process.
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The Environmental Cost of Search
The brain is very efficient, much more environmentally friendly than Google or any AI. We should use our brains more.
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The 360-Degree Customer View Has Changed: Have Your Data Strategies?
Successfully meeting today’s definition of a customer 360 requires a variety of strategies to connect more data points and deliver context about customers.
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What It Takes to Build a Standout Digital Customer Experience
The way companies approach customer experience (CX) underwent rapid change at the start of the pandemic, and it continues to evolve today.
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Sitecore Acquires Reflektion, 6Sense Acquires Fortella & More Customer Experience News
Sitecore continued its 2021 acquisition spree with Reflektion, 6Sense made a big ABM acquisition, and more CX news.
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Tech Giants Postpone Return to Workplace, FileCloud Steps Security up & More News
Big tech companies postpone the return to the workplace, Qualtrics measures employee experience, FileCloud focuses on security and more news.
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HR Leaders Share Their Employee Retention Strategies Amid the Great Resignation
The Great Resignation is well at play for companies, with high quit rates. How are HR leaders responding?
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Chatbots Connect the Knowledge Sharing Dots in the Modern Workplace
Your ability to collect, share and adapt tribal knowledge will be a market differentiator. Chatbots can help make sure this knowledge doesn't get lost.
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Email Marketing’s Increasing Role as Third-Party Cookies Disappear
Five ways email marketing’s role will grow as priorities shift in response to the sunsetting of third-party cookies.
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What Social Media Marketing Is and How It Can Help Power Your Business
As of 2021, 82% of the United States population has a social networking profile. This stat should highlight the importance of social media for marketers.
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How to Improve SEO Through Keyword Mapping
Keyword mapping moves beyond the focus on single keywords to align your website to customer needs as expressed in the phrases and questions in customer queries.
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Bravely, an On-Demand Coaching Platform, Secured $15M in Series A Funding
In another signal that employee experience is rising, on-demand coaching platform Bravely received $15M in Series A funding round led by Telescope Partners.
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Google Gave Us a Reprieve on Cookies. My Advice? Don't Take It
The organizations that see Google's delay as a chance to transform and ready their business for the future are going to win the next decade, pure and simple.
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