Articles
Tag: dxm (page 2)
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How to Unleash Your Omnichannel Content Strategy
Technologists already understand how structured content facilitates better omnichannel experiences. Now it’s time for marketers to help realize its potential.
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Web Design: Where's the Happy Medium Between Too Much and Not Enough?
Designing a website can at times feel like the story of Goldilocks and the three bears.
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Has Augmented Reality for Marketing Finally Come of Age?
Without the limitations of more mainstream advertising models, has augmented reality finally come of age for marketing?
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CX Decoded Podcast: Marketing in a Cookie-Less World
In our latest CX Decoded Podcast, we discuss how marketers can adapt to the inevitable demise of cookies and the move to first-party data strategies.
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Moving Beyond the Cult of Volume, Part 1
It’s hard to pursue quality in a world obsessed with quantity and convenience.
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A Look at What's Driving Enterprise Demand in the Headless CMS Market
We spoke to CMS vendors to explore the critical differentiating factors driving enterprise and customer demand for headless CMS platforms.
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Foundational Steps for Customer Journey Mapping Initiatives
Getting started with customer journey maps or just adding a timely refresh? Well we've outlined some foundational steps for brands to help get things right.
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Where to Invest in Your Customer Journeys: Define, Design and Implement
There is a lot of complexity in today’s user journey. It covers a number of steps your customers engage in and usually includes several channels.
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Sinch AB Acquires Inteliquent, WebFindYou Debuts Marketing Solution & More News
Leading our CX news roundup this week, Sinch AB, a cloud communications provider, has acquire Inteliquent, WebFindYou Debuts a new marketing solution & more.
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How Brick and Mortar Brands Plan To Ease Shoppers Back Into Stores
Learn what store owners are doing to welcome shoppers back, the changes they’ve made in the meantime and what this will mean for the future of physical stores.
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Time Is of the Essence With Social Messaging Apps
It’s one thing to use social messaging apps and another thing to use those apps effectively.
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Will Salesforce, Adobe Acquisitions Signal More Workplace-CX App Combos?
Recent acquisitions by Adobe and Salesforce signal a trend of front-end providers wanting back-end, workplace apps to build a cohesive workplace stack.
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Does Your Brand's Voice Connect With Your Customers?
The personality that is infused into a brand’s communications is often counter to the message the brand is trying to get across.
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Were Digital Experience Platforms Ready for the Digital Onslaught in 2020?
Gartner has revealed in a report that customers of DXP providers reported troubles of usability, scalability and uptime in March of 2020. What's the deal?
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