Articles
The other day, I read an article about a new communication technology described as being so revolutionary that “time and space have been annihilated to a very remarkable extent.” The article was from 1860 and it was referring to the Pony Express.
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Tapping into mobile marketing’s potential and using it to achieve business success continues to be a highly contested topic. From botched QR code attempts and SMS disasters to ignorable mobile ads, we've seemingly tried it all.
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Now more than ever attracting, motivating and retaining top talent is vital to a success of a company and the key to it all is engagement. Today, engaged organizations have 3.9 times the earnings per share (EPS) growth rate when compared with organizations with lower employee engagement and highly
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Sure you’re smart. You’re part of the 91% of B2B marketers that do content marketing, right? You understand that content is a must for engaging buyers before they’re ready to buy, and building brand trust for when your sales team starts reaching out to them.
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There's been a lot of talk about Gamification lately, and while I'm no expert, I'd like to take some time to explain why I just don't get it, why I don't think I ever will, and why I think the current treatment of the subject is overblown and heading into "trendy
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Humans and technology are much better at adding than removing. That needs to change. In my online banking there is a feature that allows me to save the details of entities to whom I need to transfer money. There’s a problem, though.
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Infographics are the latest tool in the SEO’s arsenal.
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If you had asked me four years ago how successful social business concepts would be in German companies, I would have answered very cautiously. The Germans are justifiably known for their prudence when it comes to introducing new technologies.
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With the announcement of the Yammer integration roadmap a question remains: which direction should your company choose? In my previous series of articles we have been looking at the ways that Social features can be included in your organization. We started first by exploring the idea that it isn't about the tools, it's about the users and what they
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Expectations run high for the role of intranets in employees daily work routine, but if they aren't meeting these six requirements, they're falling short.
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Last month I wrote an article that stated SharePoint, as a brand, would soon disappear. It seems with Microsoft's recent announcement regarding its plans for Yammer, I have been proved correct. The Road Ahead Microsoft's plans for Office 365 and Yammer integration can be summarized as: This summer Customers
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One of the 12 principles of the Agile manifesto states that “The best architectures, requirements and designs emerge from self organizing teams.
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Recently I came across a telling statistic: according to a recent survey by PriceWaterhouseCooper seven out of ten people never use social media sites to purchase items or services, even though almost half of the respondents check those sites on a daily basis.
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“Employee engagement,” the high-profile catch phrase that’s been echoing through the halls of corporate America for the better part of the last decade is buzzing anew.
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